Automatic - 10 Minutes News for Hoteliers - Page 111

Crescent Hotels & Resorts Assumes Management of The Westin Great Southern Columbus

🏨 Crescent Hotels & Resorts will manage The Westin Great Southern Columbus, a historic hotel built in 1897 and owned by Whitestone Companies. Located in downtown Columbus, Ohio, the hotel features 188 guest rooms and suites, over 13,000 square feet of meeting and event space, and Bar Cicchetti, an Italian eatery. Crescent, operating over 120 properties, aims to enhance guest experience and asset value in the Columbus market.

3 min

A Timeless Riviera Icon Returns: Como Le Beauvallon

🏖️ Le Beauvallon, built in 1914, reopens on April 24, 2026, as COMO Le Beauvallon on the French Riviera. Set in a 10-acre estate on the Côte d'Azur, it offers views of the Gulf of Saint-Tropez. Guests enjoy an eight-minute speedboat ride to Saint-Tropez and access to beaches at Ramatuelle and Pampelonne. The hotel has 42 rooms, a beach club, and a restaurant, with over 300 art pieces. Wellness offerings include COMO Shambhala treatments and yoga.

1 min

InnVentures Announces Rebrand & Full Renovation of Santa Maria Hotel to Homewood Suites by Hilton

🏨 InnVentures rebrands the former Holiday Inn & Suites Santa Maria to Homewood Suites by Hilton Santa Maria in partnership with BHG Hotels, Naran Construction, and Level 3 Design Group. The 197-room, all-suite property now offers modern amenities including full in-suite kitchens, a complimentary hot breakfast, a resort-style pool, and a 24-hour fitness center. Megan Taylor is appointed as General Manager to oversee the transition. Located at 2100 N Broadway, Santa Maria, CA.

3 min

HSMAI Foundation Releases 2025 State of Talent Report

📊 Hospitality Sales & Marketing Association International (HSMAI) Foundation, McLean, VA, has released the 2025 State of Talent Report. It highlights nine talent trends reshaping the hospitality industry, including AI's rise, upskilling, and hybrid work models. The report emphasizes AI's role in redefining job structures, with organizations investing in talent strategy poised for future success. Authored by Dorothy Dowling, it underscores the importance of aligning people and revenue strategies to shape the industry's next chapter.

4 min

How the USALI 12th Revised Edition Enhances Hotel Benchmarking and Drives Hotel Performance

📈 Hotel benchmarking transforms operational questions into data-backed insights. The Uniform System of Accounts for the Lodging Industry (USALI) 12th Revised Edition by Hospitality Financial and Technology Professionals (HFTP) enables standardized financial reporting across the global industry. Key enhancements include refined departmental classifications, enhanced distribution channel reporting, and detailed market segmentation tracking. HotStats will implement USALI in January 2026, improving benchmarking accuracy and strategic value. USALI framework adoption leads to better decision-making, transparency, and profitability insights.

3 min

Trip.com Group Shapes Global Travel Trends through AI Innovation, Sustainability and New Consumer Insights at WTM London 2025

🌎 World Travel Market 2025 concluded at Excel London, where Trip.com Group emphasized the strategic evolution of global travel. Highlights included a 53% rise in interest for cultural experiences and a 300% increase in demand for wellness-sport packages. Trip.com introduced Trip.Planner in the UK, aiming for European expansion. 92% of travelers showed interest in sustainable travel, yet less than 60% acted on it, underscoring the need for responsible travel solutions.

8 min

Lead nurturing for hotels: From inquiry to confirmation

💰 Every guest contact potentially represents $12 in value, but many inquiries don't convert into bookings due to lack of lead nurturing. Responding to inquiries within an hour increases conversion likelihood by seven times. Effective lead nurturing integrates CRM, marketing, and reservation systems. Revinate, a direct booking platform, aids in this process, supporting 12,500+ hotels to generate over $17.2 billion in direct revenue. Focus on lead scoring and optimizing inquiry-to-booking conversion rates to boost revenue.

4 min

Human + Machine: The New Commercial Mindset for Hotel Sales Teams

💻 Most hotel sales approaches are outdated as of 2015. Sales leaders must blend human expertise with machine intelligence, embracing "hybrid intelligence." Predictive algorithms can adjust rates 600 times daily, but human insight remains crucial. A sales team increased response rates by 34% in eight weeks by flagging at-risk accounts. Future leaders will excel in empathy, speed, and judgment, with a focus on data literacy and AI integration. Adapt or risk being replaced by tech-fluent competitors.

2 min

UN Tourism and Università della Svizzera Italiana Strengthen Links Between Tourism and Fashion

📆 24 October, Lugano: USI and UN Tourism hosted a hybrid workshop to bridge fashion and tourism sectors. Creative industries now account for 3.1% of global GDP and 6.2% of employment, driving tourism growth. Notable practices from Tuscany, Ljubljana, and Lugano, alongside success stories from countries like Indonesia and Spain, highlighted innovative cultural tourism methods. UN Tourism, with 166 member countries and over 500 affiliates, continues to promote sustainable tourism.

5 min

10 Hotel Tech Predictions for 2026

📊 In 2026, hotels will revolutionize guest experience through HyperCommerce, integrating Property Management Systems with AI-driven tools to enhance booking conversions and personalize experiences. Booking engines will become central to guest interaction, doubling conversion rates. Direct channels will serve as commercial hubs, with experience merchandising boosting revenue by 5-10% and average booking value by 20%. Hotels will reinvest 20-25% OTA margins into owned demand, emphasizing monthly strategies over daily rate reactions, and using emotion as a key performance metric.

Input your search keywords and press Enter.