The hotel guest experience of the future
The key to creating the guest experience of the future is to consistently deliver on expectations at every touchpoint of their journey with you Dec 5, 2024 Designing a guest…
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Loyalty program partnerships are gaining popularity
Coalition loyalty programs can help brands reach new markets, cross-promote and increase brand awareness. But implementation can be challenging Dec 5, 2024 Loyalty program partnerships are growing in popularity among…
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Google on generative AI, voice and the future of travel search
The new age of search will embrace generative artificial intelligence and voice search and will be laser-focused on working with partners Dec 4, 2024 During a session at the Phocuswright…
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UK: Outbound travel now boosts economy more than pre-pandemic
Overseas travel contributed nearly £52 billion to the UK economy last year, surpassing pre-Covid levels, according to Abta Dec 4, 2024 The association reports that outbound travel contributed £51.6 billion…
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The AI dreams of Booking.com
AI may transform the industry, but it is unlikely to completely replace human travel advisors as long as travelers value human expertise and relationships Dec 4, 2024 Glenn Fogel, CEO…
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How Marriott is redefining loyalty and personalization
Chief customer officer Peggy Roe on how the loyalty program touches every part of the Marriott experience Dec 4, 2024 Marriott positions its Bonvoy brand as the cornerstone of its…
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Business travel industry’s optimistic plans for 2025
The business travel industry celebrates a year of exceeded expectations, paving the way for growth and strategic investments in 2025 Dec 4, 2024 A recent Global Business Travel Association (GBTA)…
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Marketing, demand and digital change: How can hotels adapt?
How can hotels use digital tools and emerging trends to stay competitive and drive bookings? Dec 4, 2024 Digital marketing is evolving at an extraordinary pace, leaving many hotels struggling…
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Hospitality trends 2025
The EHL Insights Report: Hospitality Outlook 2025 takes an expert look at five key trends shaping the future of the hospitality industry Dec 3, 2024 Drawing on in-depth research, the…
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Western travel marketers must understand Chinese social media
Xiaohongshu has become a hub for “Instagram-style influencer culture” and the leading search engine for tourism in China Dec 3, 2024 Chinese travelers booking international trips are strongly influenced by…
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