Business travel is making a comeback
The return to the skies for corporate road warriors is reflected in business travel spending, which GBTA expects to grow 11% this year to more than $1.48 trillion Sep 6,…
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Google’s 2024 holiday travel trends
With the holidays quickly approaching in the U.S., Google took a look at the top destinations for Thanksgiving and Christmas Sep 6, 2024 Compared to the December holidays, there are…
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How to drive travel advertising success with first-party data
Travel advertisers must focus on building robust first-party data strategies to enhance user experience and drive revenue Sep 6, 2024 Disabling third-party cookies will significantly impact the way you run…
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Middle East travel sector grows by 40%
According to Phocuswright, the Middle East travel market is on a clear upswing with a 13% year-over-year growth recorded in travel gross bookings in 2023 Sep 6, 2024 The latest…
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Travel industry to contribute record $11 trillion to global GDP in 2024
A record $1 out of every $10 spent globally in 2024 will be on travel as people briskly book hotels, cruises and flights, according to WTTC Sep 5, 2024 The…
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Consumers Visit 277 Websites Before Booking Travel
It takes more time and energy than ever to research and book a vacation. Travelers today visit 277 different web pages before booking a trip, which is up more than…
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Hotel management agreement trends in Asia Pacific
Hotel management contracts are becoming longer, management fees have decreased over the past five years, while sales and marketing fees have increased across Asia Pacific Sep 4, 2024 The 2024…
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The shifting landscape of travel bookings
Direct bookings are on the rise as travelers prefer supplier websites to OTAs, requiring hotels to create a compelling direct booking experience and offer exclusive deals Sep 4, 2024 The…
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Travel networks could be the next wave of commerce media
Although it represents only 2.6% of total digital ad spend, travel ad spend will grow through 2026, potentially spurred by new travel media networks Sep 4, 2024 While travel media…
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The affluent experiences traveler
Who they are, what they want, and why they’re so important to operators and sellers of tours, activities and attractions Sep 4, 2024 The affluent traveler, defined as U.S. travelers…
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