Automatic - 10 Minutes News for Hoteliers - Page 52

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Expedia Embeds AI Across Products to Stay Competitive as Travel Planning Shifts to Conversational Interfaces

🌍 Mar 17, 2026, Expedia adapts to AI-driven travel planning by embedding AI across its products, ensuring visibility on third-party AI platforms beyond its own. CEO Ariane Gorin emphasizes the shift from traditional searches to conversational interfaces. Expedia’s strategy includes integrating AI in customer experience, internal tools, and core technology to stay competitive. The goal is to become part of an AI-powered travel ecosystem, crucial for surfacing content in AI journeys and accelerating product development.

2 min

Mirai Launches Conversational Booking Engine, Revolutionizing Hotel Direct Channels with Natural Language Interactions

💻 Mar 17, 2026 - Mirai launches a conversational booking engine, revolutionizing hotel direct channels with natural language interaction. This new paradigm simplifies the booking process, boosting guest engagement and conversion rates. Hotels gain control over the customer journey, reducing reliance on intermediaries and enhancing understanding of guest intent. This aligns with the AI-driven travel trend, urging hoteliers to rethink direct channels as dynamic, AI-powered interfaces.

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Five London Luxury Hotels Receive 57% of AI Recommendations from 2,700 Queries, Favoring OTAs Over Direct Booking

📈 Five luxury hotels in London garnered 57% of AI recommendations from 2,700 queries, as revealed on Monday. Google's AI Mode shows a preference for OTAs over direct bookings. In a related development, RoomPriceGenie introduced Revenue Intelligence in collaboration with 15 PMS partners, enhancing pricing strategies.

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Red Roof Expands Market Share in 2025 with 3,500-Room Pipeline and 35% Increase in New Hotel Executions

🏨 In 2025, Red Roof expanded its market presence with a 3,500-room development pipeline and achieved a 35% increase in new hotel executions.

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Soft Brand Doubles U.S. Portfolio in Five Years, Expanding to Nearly 350 Global Hotels with 100+ Planned

📍 The soft brand doubled its U.S. portfolio in five years, growing to nearly 350 hotels globally. Over 100 additional hotels are in development.

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Study Reveals 57% of AI Recommendations for London Luxury Hotels Favor Five Properties, Google AI Mode Prefers OTAs

📈 In a study of 2,700 AI queries, five luxury hotels in London garnered 57% of AI recommendations. Google AI Mode showed a preference for Online Travel Agencies (OTAs) over direct hotel bookings.

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Company Expands to 1,000+ Properties Across 90+ Management Firms with 15× Growth in 2025, Adds Three Senior Executives

🚀 Company achieved 15× growth in 2025, now servicing over 1,000 properties across more than 90 management companies. Three senior executives have been added to support expansion.

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Copenhagen Leads European Cities with 5.9% Value Growth; Istanbul Experiences 7.6% Decline Amid Supply Constraints and Inflation

📈 Copenhagen experienced a 5.9% value growth, while Istanbul saw a 7.6% decline. The analysis spanned 31 European cities, highlighting supply constraints and inflation as major contributors to these changes.

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Garner Becomes Fastest Scaling Global Brand in IHG History

The brand reached 100 open hotels in just 16 months, with conversion properties accounting for 52% of IHG's room openings in 2025.

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HTS (Hopper Technology Solutions) Brings New Flexibility to Hospitality Industry with Launch of its Cancel for Any Reason for Hotels Product

The AI-powered product offers instant refunds for hotel cancellations across 190+ countries, achieving 15% uptake on Tripadvisor and 95% customer satisfaction.

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