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By Cathy Walsh

31 posts

Journey Expands Loyalty Platform by Integrating Dining and Wellness Services for Independent Hotels and Short-Term Rentals

🏨 Journey announced a deal on March 15, 2023, integrating dining, wellness, and additional services into its loyalty platform for independent hotels and short-term rentals. This enhancement aims to elevate guest experiences and encourage repeat bookings. The expansion affects over 500 properties globally, offering guests access to exclusive benefits and rewards. By providing a comprehensive range of services, Journey seeks to differentiate itself in the competitive hospitality market, targeting increased customer loyalty and satisfaction.
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Nova School of Business and Economics Collaborates on Guide for Travel Brands Engaging Guests in Scientific Research

📚 Nova School of Business and Economics developed a guide for travel brands to engage guests in scientific research. This initiative aims to structure how tourists can participate actively in research projects during their travels. The guide provides practical frameworks for integrating educational experiences in tourism, enhancing both guest engagement and scientific endeavors.
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Study Reveals Gap in Hotel AI Visibility Due to Fragmented Data and Inconsistent Online Signals

📈 Researchers identify a visibility gap in hotel AI. Fragmented data, thin content, and inconsistent signals across the web hinder AI effectiveness in the hospitality industry. The study highlights issues in data integration and points to the need for more unified data management strategies. No specific dates or locations were provided, but the research underscores the growing importance of addressing these challenges to improve AI adoption and functionality in hotels globally.
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