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By Matthew Parsons

6 posts

The short-term rental platforms rolling out alternative business models

  • By Matthew Parsons
  • 28 April 2026
Short-term rental platforms are reviving subscription models as hosts seek lower distribution costs and more control over bookings.
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The short-term rental platforms rolling out alternative business models

  • By Matthew Parsons
  • 28 April 2026
Short-term rental platforms are reviving subscription models as hosts seek lower distribution costs and more control over bookings.
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AI Enhances Travel Efficiency, Yet Increasing Costs Challenge Its Value Proposition

  • By Matthew Parsons
  • 21 April 2026
🛫 Travel industry professionals are leveraging AI to boost efficiency and streamline operations. Rising costs, however, are challenging the value equation of these technological advancements. According to a recent report, the implementation of AI has led to a 30% increase in operational efficiency. Yet, the costs associated with integrating AI systems have surged by 25% over the past year. As companies weigh the benefits against the financial burden, they face complex decisions regarding their AI investments.
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Travel Brands Expand Commerce Media to Capture High-Intent Demand Amid AI-Driven Shortened Purchase Path

  • By Matthew Parsons
  • 7 April 2026
🌐 Travel brands are leveraging AI to streamline the consumer journey by expanding commerce media. This strategy targets high-intent demand, optimizing resource allocation and increasing conversion rates. By integrating AI, companies can better analyze consumer behavior and tailor marketing efforts to individual preferences. As a result, this approach enhances efficiency in capturing potential customers actively seeking travel services, ultimately improving revenue.
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Short-term rental sector bets on AI search to drive direct bookings

  • By Matthew Parsons
  • 12 March 2026
Direct rental bookings are modest today, but AI could help change that.
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‘Something out of nothing’: How hotel ancillary tech is transforming the stay experience

  • By Matthew Parsons
  • 24 February 2026
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    • 9 September 2026
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    • 14 September 2026
  • Four months ago(!!), Google said they’ll do agentic commerce. None of that is yet live. Back in May, they said the built a universal shopping cart, deal tracking, and even deep features like product… | Juozas Kaziukėnas
    • 14 September 2026
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    • 14 September 2026
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    • 14 September 2026
  • Only 6% of Hotels Consistently Appear in AI Results; OTAs Supply 82% of AI Recommendation Data.
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  • Four friends posing for a sunny street photo; one holds a camera while the others smile and laugh.

    The visibility game just got serious for hoteliers

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  • SOCIETIES Magazine’s 6th Edition

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  • What AI is telling travelers about your hotel tonight. And you have no idea

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