Dayssi Olarte de Kanavos

🛅 Women make 80% of travel decisions and account for over 60% of U.S. and global leisure travelers. In 2024, only 10% of U.S. female travelers said their partner planned the whole trip. Despite leading in travel decisions, women remain underrepresented in hotel design and construction. From 2019 to 2022, women in hotel leadership roles increased from one in 10 to one in 7.9. By 2028, women are expected to control 75% of discretionary spending.