Centara Partners with PTT OR to Launch Budget Hotel Brand in Thailand, Targeting Domestic Travellers and Road Trippers
🏨 Centara Hotels & Resorts partners with PTT Oil and Retail Business to launch a budget hotel brand in Thailand, targeting domestic travelers. Starting in 2027, six hotels will open in key locations like Bangkok and Phuket. Centara, managing 51 hotels, plans to add nine more this year. Rooms will be priced from THB 800–1,300 (€20–33). The initiative taps into a 40 million-member loyalty network, aiming for affordable, convenient lodging for road trippers.
Share
