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10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
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Posts by author

Greg Oates

5 posts
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  • 10 min

How to Develop AI Strategy for DMOs

  • Greg Oates
  • 13 October 2025
CXO+AI is for travel leaders interested in AI strategy and business outcomes. The Matador AI Roadmap provides a high-level strategic framework for how DMOs can capitalize on AI to optimize…
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  • 6 min

When AI is Better Than a Human at Customer Service

  • Greg Oates
  • 27 September 2025
CEO+AI is for travel leaders interested in AI strategy and business outcomes. I met a girl last week. Her name is Fiona. You know those times when you meet someone,…
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  • 6 min

Banff & Lake Louise Tourism CEO on AI as Business Strategy

  • Greg Oates
  • 18 September 2025
CEO+AI is for travel leaders interested in AI strategy and business outcomes. A DMO CEO, who’s among the most advanced in AI strategy, told me recently, “You need to stop…
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  • 7 min

The Big AI Disconnect Between Leadership and Teams

  • Greg Oates
  • 15 March 2025
The gap between what company leaders say they want to accomplish with AI and what their teams know about using AI is enormous. At SXSW 2025 this week, leaders at…
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  • 5 min

AI Search Use Case in Travel: Board Governance

  • Greg Oates
  • 30 December 2024
Everyone interested in learning how to use generative AI effectively wants proof of concept. Working with travel industry leaders on a daily basis, that is the most common request: “What…
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