Hal Crawford

3 min

It’s official: Google’s AI Mode destroys informational clicks

Hal Crawford
28 October 2025

How does a 92-94% reduction in external clicks sound? That’s the stark reality of Google’s AI Mode for informational queries, according to a brilliant new meta-analysis from Growth Memo. A huge…

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3 min

The Economist’s global rip off

Hal Crawford
15 July 2024

Introducing The Economad Index Two years ago I looked into The Economist’s global subscription pricing structure and found a labyrinthine mess that seemed irrational and unfair. For exactly the same…

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