Hamish McKenzie

💳 Patreon is facing pressure to implement Apple's in-app purchases with a 30% fee, affecting creators who may pass this cost to subscribers or absorb it themselves. Apple's system benefits customers and vendors but presents challenges for creators like podcasters and writers using platforms like Patreon and Substack. Substack is working with Apple to make in-app purchases creator-friendly and already allows creators to keep 90% of revenue, recognizing the importance of easy transactions and global subscriber access. The creator economy is shifting towards more direct consumer-creator relationships, with Apple and Substack poised to shape this future.