In Marriott's Q3 earnings call today, CEO Anthony Capuano shared something easy to miss but points to a big opportunity: “The ability to search our portfolio through passions as opposed to simply a… | Hospitality Daily
📰 CEO Anthony Capuano, during Marriott's Q3 earnings call, highlighted a strategic shift in their booking approach. Instead of traditional geographic searches, Marriott aims to allow searches based on passions, such as surfing, to better serve guests' needs. This evolution in strategy is designed to enhance guest experiences by understanding their travel motivations, thereby avoiding commodification and creating new demand. This approach also underscores Marriott's commitment to attentive hospitality through innovative technology.
Share