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Posts by author

Isaac French

75 posts
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  • 1 min

How To Build a World-Class Brand with Just 2 Cabins

  • Isaac French
  • 28 October 2024
Note: from what guests share with them, there’s clearly a huge opportunity for more nature-immersive retreats that are accessible. Hardly any exist, anywhere, meaning they typically have to find traditional…
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  • 1 min

The Experiential Revolution in Travel and Hospitality

  • Isaac French
  • 21 October 2024
Over the past decade or so, the hospitality industry has seen remarkable changes. A shift is happening, driven by a new generation of travelers seeking more than a place to…
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  • 1 min

Deep-Diving Swimming Pools

  • Isaac French
  • 14 October 2024
Just like any aspect of experiential hospitality, the success of your pool area hinges on meticulous attention to detail. Everything, from landscaping to furniture, should enhance the guest experience and…
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  • 1 min

For The Love of Orchards

  • Isaac French
  • 8 October 2024
When I shared the thread, dozens of folks chimed in with ideas: Outdoor orchard weddings U-pick experiences Camping Cider, jams, jellies, dried fruit Tours & workshops: preserving fruit, pruning, orchard…
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  • 4 min

How to Build a Brand that Guests (and Investors) Love

  • Isaac French
  • 30 September 2024
Brand is a topic that keeps surfacing in so many conversations I’ve had. Seems like everyone in the unique stays space is beginning to appreciate the value of a truly…
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  • 1 min

The Amazing Story of The Cliffs at Hocking Hills

  • Isaac French
  • 23 September 2024
In 4 years since opening, they’ve built over 600k followers on Instagram, 100% direct bookings, and 90% occupancy. A slam dunk of slam dunks. And 5 years ago, when they…
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  • 2 min

Solving the Tension Between Family and Work

  • Isaac French
  • 16 September 2024
Despite the pain, I had more to be thankful for on that holiday than ever before. Helen was an angel, and our friends bombarded us with love and support. That…
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  • 2 min

Crowdfunding a Micro-Resort

  • Isaac French
  • 9 September 2024
Tanner and Melissa approached the issue from the perspective of how to serve their local community vs how to extract as much as possible… and it worked! After several meetings…
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  • 1 min

Let’s Make Places That Make Us Feel Alive! (Part 2)

  • Isaac French
  • 3 September 2024
A few days later I ​made a post​ about an old Ford garage that we’d bought a few years before and turned into an outstanding bakery, cafe, and artisan creamery.…
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  • 3 min

Let’s Make Places That Make Us Feel Alive!

  • Isaac French
  • 26 August 2024
And you do this through art, culture, design. Through integrating and harmonizing with nature, because nature is the place everyone naturally feels most alive. A couple good examples of places…
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