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Justine de Almeida

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  • 1 min

Trip Inn Hotels

  • Justine de Almeida
  • 3 February 2026
📋 D-EDGE enhanced Trip Inn Hotels' distribution strategy with a unified CRS ecosystem, boosting efficiency and simplifying operations by integrating their PMS via two-way connectivity. This centralisation, featuring the D-EDGE Booking Engine, increased direct booking conversion rates by 8%. Digital marketing campaigns across Meta, Display, and Search expanded their online presence. Monthly reviews, personalised support, and customised websites further strengthened their online sales strategy, providing more control and confidence.
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