Altitude Résidences Achieves 33% Revenue Increase in 2025 Through Enhanced Direct Booking and Loyalty Strategy
💸 In 2025, Altitude Résidences in the French Alps saw a 33% revenue increase over 2024, with direct bookings becoming the top reservation source at 56% of total distribution. D-EDGE technology, combining a high-performing Booking Engine and integrated Loyalty Programme, was pivotal. CRM campaigns contributed 17% of total revenue and 13% of bookings, fostering guest loyalty and engagement through targeted emails. This strategy enhanced the direct guest relationship and revenue performance.
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