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Justine de Almeida

3 posts

D-EDGE Launches Enhanced Website for InterContinental Nha Trang, Boosting User Engagement and Mobile Accessibility

💻 InterContinental Nha Trang's new website, designed by D-EDGE, enhances user experience with a mobile-first, brand-aligned presentation. The platform boosts visibility and engagement, showcasing measurable growth in pageviews, users, and sessions. Integrated CMS allows easy content management and future scalability. Improved structure aids intuitive discovery, supporting increased direct bookings. Enhanced digital traction comes from optimized navigation and paid acquisition channels, effectively capturing international demand.
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Manniello Hotels Enhances Distribution to Manage Seasonal Demand, Focuses on International Markets and Direct Bookings

🏨 Manniello Hotels operates seasonally, opening from spring to autumn, with peak demand during this time. The hotel group relies heavily on visitors from the UK and US. To manage demand fluctuations, they implement a robust digital and distribution strategy, focusing on maintaining visibility in international markets and ensuring consistent rates and availability across four properties. The goal is to boost direct bookings and stabilize performance by attracting forward bookings outside peak seasons.
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Green Bay Phu Quoc Resort Achieves 335% Increase in Direct Booking Revenue via D-EDGE Strategy and Google Visibility

🎠 Green Bay Phu Quoc Resort & Spa in Vietnam saw a +335% growth in direct booking revenue. Leveraging D-EDGE Booking Engine and MediaGenius for better Google visibility resulted in a +49.10% increase in basket size and a +39% rise in Average Transaction Price. This structural improvement reflects enhanced booking confidence and effective commercial strategy.
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