Navigating Generative AI’s Early Years – AI Adoption Report
🧑💻 In 2024, AI at Wharton and GBK Collective released "Growing Up: Navigating Gen AI’s Early Years" analyzing Generative AI adoption. A survey of 800+ senior business leaders showed Gen AI weekly usage increased from 37% in 2023 to 72% in 2024, particularly in Marketing and HR. Companies transition from "curiosity" to "excited" about AI, with softer concerns about job replacement. The report suggests future investments in Gen AI will focus on ROI and organizational adaptation, but growth may slow for targeted applications.
Share
