Lennart

🛫 In 2025, up to 90% of companies use AI, with 62% still in experimental stages, marking mass adoption. In travel, 40% of travelers use AI for planning. Mindtrip, a notable AI trip planner, has $20M in funding and 1M monthly visits. Airports like Changi and Frankfurt use AI for biometric checks and security, enhancing passenger flow. Sherpa, an AI tool for travel documentation, is used by airlines like Air Canada and Lufthansa, easing pre-trip processes for travelers.

🌍 In a world of rapidly evolving Travel and Mobility Tech, Lufthansa Innovation Hub developed a framework to differentiate between industry trends that are overhyped and those that are underrated with strong potential for high ROI. They measure mainstream hype using Google Search results (TALK) and track the number of patents and academic papers published annually (ACTION) as indicators of scientific and technical advancements. Space travel and electric aircraft were identified as underrated trends. Despite high media attention, space travel's technological progress has outpaced media buzz, while electric aircraft have been maturing with less hype. On the other hand, airships, SAF, supersonic aircraft, and hydrogen aircraft were recognized as overhyped, with media attention surpassing actual technological progress. The TNMT Tech Hype Balance framework aims to help businesses and investors focus on innovations with genuine long-term impact.

🚢 Cruise lines like Royal Caribbean and Carnival, after COVID-19's severe impact, reached pre-pandemic passenger volumes in 2022. They reported record financial quarters in 2023 and 2024 with high load factors and surging demand. The U.S. cruise market saw 16.9 million passengers in 2023, a 19% increase over 2019. Cruise vacations often started at $186 per passenger per day in 2023, at least 25-30% cheaper than land-based vacations. The demographic shifted with about 42% of cruise passengers under 40 in 2024. Customer satisfaction in the cruise sector exceeded pre-pandemic levels by summer 2021. Patent filings by cruise lines increased post-2020, with many focusing on enhancing the passenger experience. Wearables like Princess Cruises' OceanMedallion and Royal Caribbean's Tracelet became key for contact tracing and improving customer experience.