Nestlé Launches Nutricosmetics Line, Nestlé Vital, Amid North America's 90.05% Market Revenue Share in 2024
🧑🔬 In 2024, North America led the nutricosmetics sector with a 90.05% revenue share, driven by a rise in health-focused beauty products. Nestlé launched Nestlé Vital, offering drinks for energy, sleep, and vitality. Vital Proteins and Moon Juice are notable for collagen supplements and adaptogens, respectively. Challenges include regulatory complexities and ingredient dosage concerns. Emerging trends highlight NAD+ precursors, creatine, and gut health ingredients as consumer interest propels industry innovation.
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