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Posts by author

Nashi Dasgupta

182 posts
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  • 3 min

From Data to Decisions: How to Make Your Hotel Reports Work Harder

  • Nashi Dasgupta
  • 12 November 2025
📊 Hoteliers, are you maximizing your data? STAAH’s insights tools transform daily, weekly, and monthly reports into actionable strategies. With a 30% surge in mobile bookings, dynamic dashboards reveal patterns, comparing channels and campaigns. Automated reports highlight performance shifts, helping revenue managers and marketers target opportunities. Discover market-driven ADR changes and forecast trends to stay ahead. STAAH empowers everyone in your hotel to make informed decisions, boosting revenue and efficiency.
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  • 4 min

7 Social Media Tips to Help Your Hotel Stand Out This Peak Season

  • Nashi Dasgupta
  • 5 November 2025
📷 Peak season is here, and hotels must leverage social media strategies to stand out. Create a seasonal content calendar, identifying key dates. Plan content mix: 40% experience-driven, 30% social proof, 20% promotions, and 10% fun content. Maximize user-generated content with incentives. Use trending formats and smart ad campaigns to target specific audiences. Collaborate with local influencers for authenticity. Engage actively in social media conversations to build real connections.
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STAAH Product Updates You Can’t Miss – October 2025

  • Nashi Dasgupta
  • 30 October 2025
📈 October 2025 brings significant updates to Max and SwiftBook. Channel Manager upgrades include smarter room selection, custom day restrictions, and direct messaging with Expedia. Max introduces multiple tourism fee periods and 2FA advantages, eliminating frequent password changes. SwiftBook now links payment gateways to cancellation policies, and the TACT module offers a unified design, multi-user access, and enhanced security. These enhancements promise streamlined bookings and improved user experience, especially during the holiday season.
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  • 4 min

Building the Perfect Distribution Strategy: It Starts with Integration

  • Nashi Dasgupta
  • 29 October 2025
🏨 Efficient hotel distribution requires an integrated system, not just more OTAs. Key players include PMS, RMS, channel manager, and booking engine. Integration ensures real-time data, operational efficiency, and better guest trust. Missed revenue, manual errors, or inconsistent rates indicate weak technology links. STAAH provides tools for seamless integration, enabling accurate, trustworthy room distribution. Ensure your systems communicate effectively to boost revenue, save time, and enhance guest loyalty. Don’t let fragmented systems hold you back.
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  • 3 min

Roland Hotel: Building Trust and Boosting Bookings with STAAH

  • Nashi Dasgupta
  • 26 October 2025
🏨 Since 1997, Kolkata's Roland Hotel has transformed its booking processes using STAAH’s solutions, including a booking engine and channel manager. This 30-room hotel, located near Forum Mall, automated its manual distribution tasks to enhance efficiency. Key improvements include seamless booking experiences, direct booking visibility alongside OTAs, price transparency with WatchMyRate, and smarter group distribution. Results include significant growth in online bookings and revenue, showcasing how technology can drive success in the hospitality industry.
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  • 4 min

10 Reasons Why Adrian Cheah Loves Penang, Malaysia

  • Nashi Dasgupta
  • 24 October 2025
🏖️ Adrian Cheah, Business Development Manager in Malaysia, highlights Penang's allure: a food paradise with dishes like char koay teow and nasi kandar; George Town's UNESCO heritage status with the largest collection of pre-war buildings in Southeast Asia; vibrant street art; beaches like Batu Ferringhi; and cultural festivals such as Thaipusam. Penang's charm lies in its blend of ancient heritage and modern creativity, offering a rich cultural experience.
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  • 3 min

Thoughtful Thursday: Expedia Guest Messaging Integration in Max

  • Nashi Dasgupta
  • 23 October 2025
📨 Max Extranet introduces Expedia Guest Messaging Integration, enabling hoteliers to manage Expedia conversations in real time from the Bookings Module. This upgrade improves guest engagement by allowing direct replies, instant notifications, and sharing of text, images, and PDFs. For example, Blue Horizon Beach Resort can seamlessly arrange airport transfers via messaging. Notifications are immediate, aiding swift responses, and communication is recorded for departmental visibility, enhancing workflow efficiency.
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  • 4 min

The Role and The Future of GDS in Modern Hotel Distribution Strategies

  • Nashi Dasgupta
  • 21 October 2025
📰 Hotels: Modern GDS crucial for success in corporate travel. Despite its age, GDS evolves with AI and automation, vital for accessing premium travellers, consortia, and government contracts. STAAH simplifies integration, reducing costs and complexity. Future corporate bookings rely on GDS for compliance, visibility, and sustainability requirements. Hoteliers using both direct bookings and GDS maximize profitability and competitiveness. Can hotels afford to overlook GDS's potential?
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  • 3 min

Thoughtful Thursday – Expanding the TACT Advantage: Introducing the Travel Agent Booking Engine

  • Nashi Dasgupta
  • 16 October 2025
📅 SwiftBook powers the new Travel Agent Booking Engine, seamlessly integrating travel agent bookings into properties' systems. This update, part of the TACT module, offers features like unified design, multiple user access, and enhanced security with a 30-minute session timeout. Properties gain streamlined operations, better data collection, and improved user tracking. This launch, dated October 2025, transforms travel agent networks into an extension of direct booking engines, enhancing brand presence and operational efficiency in the hospitality sector.
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  • 3 min

From Outdated to Outstanding: How to Know If It’s Time to Upgrade Your Hotel Tech

  • Nashi Dasgupta
  • 15 October 2025
💻 Technology in the hospitality industry evolves rapidly. In 2025, outdated channel managers and booking engines can cost hotels by failing to integrate with new OTAs, lacking real-time updates, and not providing analytics. Manual processes and poor integration with PMS, RMS, or CRM increase workload and errors. Modern systems must be integration-ready, scalable, mobile-friendly, and provide data insights. STAAH offers future-ready solutions with features like real-time updates and dynamic pricing to help hotels remain competitive.
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