Marriott Faces Owner Discontent Over Credit Card Revenue As Fees Approach $1 Billion In 2025
💸 In 2025, Marriott expects a 9% growth in credit card branding fees, reaching nearly $1 billion, as more than half of the Marriott Bonvoy program's funding comes from co-brand card payments. Hotel owners in the US are frustrated, absorbing increased program costs while Marriott's revenue share grows. Marriott is addressing these concerns with better compensation on high-demand nights. In AI news, Marriott launched 'Ask Bonvoy' for enhanced trip searching on its website and apps.
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