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Nicolas Vorsteher

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That's what greets you at reception in a five-star spa. I saw this photo from Holly Joint's LinkedIn, she's not in hospitality, just a guest paying for a luxury experience. And she noticed. Ofโ€ฆ | Nicolas Vorsteher | 29 comments

🛑 In December 2025, Holly Joint, a guest at a five-star spa shared her experience on LinkedIn. Her post highlighted how outdated details like visible VGA cables mar luxury experiences. Holly's insights reveal the importance of meticulous attention to detail in hospitality, influencing guests' perceptions and potentially affecting brand loyalty. She challenges hospitality managers to reassess and improve guest experiences to maintain luxury standards and customer satisfaction.
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Apple ๐—ท๐˜‚๐˜€๐˜ ๐—ฑ๐—ฟ๐—ผ๐—ฝ๐—ฝ๐—ฒ๐—ฑ ๐—ฎ $๐Ÿฎ๐Ÿฏ๐Ÿฌ โ€œ๐˜€๐—ผ๐—ฐ๐—ธโ€… ๐—ฎ๐—ป๐—ฑ ๐—บ๐—ผ๐˜€๐˜ ๐—ต๐—ผ๐˜๐—ฒ๐—น ๐—š๐— ๐˜€ ๐˜€๐˜๐—ถ๐—น๐—น ๐—ต๐—ฎ๐˜ƒ๐—ฒ๐—ปโ€™๐˜ ๐˜‚๐—ป๐—ฑ๐—ฒ๐—ฟ๐˜€๐˜๐—ผ๐—ผ๐—ฑ ๐˜๐—ต๐—ฒ ๐—ฟ๐—ฒ๐—ฎ๐—น ๐—น๐—ฒ๐˜€๐˜€๐—ผ๐—ป. (Yes, a sock. For your phone. Forโ€ฆ | Nicolas Vorsteher

🧦 Apple has introduced a $230 "sock" for phones, sparking lessons for the hospitality industry. Despite its irrational concept, it sold out, highlighting that emotion trumps logic in consumer behavior. The product evokes 2000s nostalgia, suggesting hotels could leverage retro themes for high perceived value. Appleโ€™s strategy emphasizes creating demand through small details rather than expensive renovations. Targeting niche markets instead of a broad audience can boost revenues, as demonstrated by Apple's targeted approach.
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Rosewood Hotel Group just launched a rebrand and their new website is actually worth looking at. New visual identity (green color scheme, refreshed logo) and a rebuilt site where you can bookโ€ฆ | Nicolas Vorsteher

🏨 Rosewood Hotel Group revamped its branding and website, featuring a green color scheme and refreshed logo. The site, more like a travel magazine, allows booking of rooms, restaurants, spa services, and activities. With 41 properties, Rosewood plans new openings in Courchevel, Blue Palace Crete (2026), Red Sea (2026), Calistoga, and Seoul (2027). They promote hotels as cultural hubs and offer bookable wellness programs, art installations, and local partnerships. The emphasis is on selling experiences over just accommodations.
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๐—Ÿ๐˜‚๐˜…๐˜‚๐—ฟ๐˜† ๐—ฟ๐—ฒ๐˜€๐—ผ๐—ฟ๐˜๐˜€ ๐—ฑ๐—ผ๐—ปโ€™๐˜ ๐—น๐—ผ๐˜€๐—ฒ ๐—ด๐˜‚๐—ฒ๐˜€๐˜๐˜€ ๐—ถ๐—ป ๐—น๐—ผ๐˜„ ๐˜€๐—ฒ๐—ฎ๐˜€๐—ผ๐—ป. They lose reasons to travel. ๐—ฆ๐—ต๐—ผ๐˜‚๐—น๐—ฑ๐—ฒ๐—ฟ ๐˜€๐—ฒ๐—ฎ๐˜€๐—ผ๐—ป ๐—ต๐—ถ๐˜๐˜€, the pace report thins, and the reflex isโ€ฆ | Nicolas Vorsteher | 129 comments

📅 Shoulder season strategies for luxury resorts: create meaningful midweek events (e.g., chef residencies, wellness immersions) and engineer a 6-9 month โ€œreasons-to-travelโ€ program. Engage locals through memberships and protect average daily rates by adding value, not cutting prices. Design for longer stays and sell the sense of place. Make direct bookings a habit with exclusive offers and leverage AI tools for targeted marketing. For more insights, comment โ€œSHOULDERโ€ to receive a detailed guide.
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2 weeks with GPT-5. Enough to test. Enough to break. Enough to see whatโ€™s real. And sorry butโ€ฆ for hotel managers this thing is not a nice-to-have. Itโ€™s the gold mine nobody talks about. ๐Ÿจโœจ I meanโ€ฆ | Nicolas Vorsteher | 6,628 comments

🏨 In just 2 weeks, GPT-5 has transformed hotel management. It crafts guest apologies in 8 seconds, processes 400 reviews effortlessly, and enhances trainee learning through role-playing. This AI tool also uncovers hidden revenue opportunities. The โ€œHotel Manager GPT-5 Playbookโ€ offers practical hacks for immediate application. Want a copy? Comment โ€œPlaybookโ€ to receive it. GPT-5 isnโ€™t just futuristic; itโ€™s a game-changer now!
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