Use of tech in trip-planning is not one-size-fits-all
This article was written by Phocuswright. Click here to read the original article Travelers want to make sure they are finding the best information and prices for the trip they…
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Phocuswright Research Roundup 3Q24
This article was written by Phocuswright. Click here to read the original article Europe Consumer Travel Report 2024: Major Markets Compared Travel in the U.K., France, Germany, Italy, and Spain…
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What Google’s cookie reversal means for travel
This article was written by Phocuswright. Click here to read the original article Third-party cookies have long been a cornerstone of digital advertising, enabling advertisers to track user behavior across…
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When travelers want digital vs. human interaction
This article was written by Phocuswright. Click here to read the original article Travelers are not ready to give up the human touch when traveling, especially when it comes to…
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Are most travelers early adopters?
This article was written by Phocuswright. Click here to read the original article In past years, Phocuswright fielded Traveler Technology surveys focused primarily on measuring the rise of mobile device…
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Creators and conversion
This article was written by Phocuswright. Click here to read the original article Followers view creator accounts as one of the top categories for gathering travel advice. According to Phocuswright’s…
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The cost of payments in the travel industry
This article was written by Phocuswright. Click here to read the original article Payments continue to be a major cost driver in the travel industry. According to Phocuswright’s latest research…
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How the EU Digital Markets Act (DMA) will impact travel
This article was written by Phocuswright. Click here to read the original article Initially, the European Commission designated six tech companies (Alphabet, Amazon, Apple, ByteDance, Meta and Microsoft) as gatekeepers…
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The labor shortage should be over, so why are we still worried?
This article was written by Phocuswright. Click here to read the original article While it’s true that there have been great strides in staffing, there are still red flags. On…
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The travel industry payment gap
This article was written by Phocuswright. Click here to read the original article The travel industry historically struggles with emerging trends and technologies, and payments is no different. Throughout the…
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