Creators and conversion
This article was written by Phocuswright. Click here to read the original article Followers view creator accounts as one of the top categories for gathering travel advice. According to Phocuswright’s…
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The cost of payments in the travel industry
This article was written by Phocuswright. Click here to read the original article Payments continue to be a major cost driver in the travel industry. According to Phocuswright’s latest research…
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How the EU Digital Markets Act (DMA) will impact travel
This article was written by Phocuswright. Click here to read the original article Initially, the European Commission designated six tech companies (Alphabet, Amazon, Apple, ByteDance, Meta and Microsoft) as gatekeepers…
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The labor shortage should be over, so why are we still worried?
This article was written by Phocuswright. Click here to read the original article While it’s true that there have been great strides in staffing, there are still red flags. On…
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The travel industry payment gap
This article was written by Phocuswright. Click here to read the original article The travel industry historically struggles with emerging trends and technologies, and payments is no different. Throughout the…
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Platforms, topics and influencers: Who’s using what?
This article was written by Phocuswright. Click here to read the original article
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Travel Startups Interactive Database
This article was written by Phocuswright. Click here to read the original article Discover new companies and information you can’t find in other databases Sort and filter the list of…
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An overview of the Europe startup landscape
This article was written by Phocuswright. Click here to read the original article Phocuswright has tracked the travel startup landscape for over fifteen years. During this time, the digital travel…
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Decisions guided by trust: Social media conversion in travel
This article was written by Phocuswright. Click here to read the original article Being a content creator is a lot of work. There’s demand for reoccurring content, constant feedback, the…
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Some segments have a higher propensity to be swayed by social content
This article was written by Phocuswright. Click here to read the original article Social networks are awash with travel content, but a formula for conversion continues to evade marketers. The…
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