Suzanne

1 min

Collaborative Success for eCommerce and Revenue Management Teams

“E-commerce and Revenue Management need to be very much aligned in order to maximise efficiency and ROI. While Revenue Management knows best when additional demand is needed, E-commerce has the…

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1 min

Can Metrics from Other Industries Bring Value to Hospitality?

“I think one of the main problems faced in the hospitality industry is that the CEOs of the leading companies come from within the hospitality industry, creating an inbred climate…

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1 min

Integrating Sustainability Practices into Hotel Marketing Strategies

“Emphasising sustainable practices in your hotel marketing can resonate well with eco-conscious consumers. Showcase your eco-friendly initiatives. For instance, your hotel’s commitment to reducing its carbon footprint through energy-efficient lighting,…

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1 min

Should Sales Teams Receive Revenue Management Training?

“Absolutely! It is imperative that Directors of Sales possess a comprehensive understanding of revenue management, and vice versa. The delineation between these roles should be minimal, if at all present.…

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