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Automatic

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Cloudbeds and Sabre Hospitality Announce Partnership

💳 RoomKeyPMS, a property-management system provider with over 25 years of success, serves 70,000+ guestrooms in North America and is enhancing security and guest experiences in 2025. They are introducing Multi Factor Authentication (MFA) to protect data, tokenizing credit cards to reduce fraud, and improving mobile check-in for direct room access. The platform now offers Embedded Gift Cards sales and is expanding its integration library to include point-of-sale systems and mobile communication, aiming to streamline operations for hoteliers and improve convenience for travelers.
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RoomKeyPMS 2025 Roadmap Includes Enhancements to Boost Security and Speed Check-in

💾 RoomKeyPMS, with over 25 years in business and servicing 70,000 guestrooms in North America, is starting 2025 with a technology roadmap enhancing security and guest experience. New features include Multi Factor Authentication (MFA) for data protection, tokenized credit card processing to reduce fraud, and mobile check-in allowing direct room access. Since a decade-long focus on security, RoomKeyPMS reports no breaches, emphasizing their commitment to safeguarding transactions. The platform also introduced 'Embedded Gift Cards' for increased revenue and guest loyalty. Upcoming enhancements will support full credit-card processing during mobile check-in and integration with Flexipass Mobile Keys for keyless room entry. RoomKeyPMS is expanding its interface library for POS integrations with 45% of customers requiring this feature, aiming to streamline communication across enterprises.
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Meyer Jabara Hotels Promotes Eric Churchill to Chief Operating Officer

💾 RoomKeyPMS, with over 25 years of success, serves 70,000+ guestrooms in North America and is enhancing its systems in 2025 to increase guest and hotelier satisfaction. New security measures include Multi Factor Authentication and tokenized credit cards to mitigate data breaches. Technological integrations are expanding, including mobile check-in and POS systems. RoomKeyPMS is also releasing a gift card system and will offer mobile key access through Flexipass, aiming to streamline bookings and boost guest loyalty. Approximately 45% of customers require POS integration. RoomKeyPMS distinguishes itself with responsiveness and comprehensive industry knowledge from its hotel-experienced staff.
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Dave’s Hot Chicken Launches Catering

💳 RoomKeyPMS, after 25 years in the industry, kicks off 2025 enhancing hotel management platforms for a touchless world and improved security. Serving 70,000 guestrooms in North America, it now features Multi Factor Authentication (MFA), tokenized credit card processing, and expanded integrations for various hotel operations. No security breaches reported since a decade-long focus on security. The new 'Embedded Gift Cards' through RoomKeyPMS Payments offers both physical and digital gift card options. Upcoming enhancements include end-to-end mobile check-in with full credit-card processing and integration with Flexipass Mobile Keys, bypassing front desk needs. The API layer addition accelerates technology partner integrations, with 45% of customers requiring POS integration. RoomKeyPMS promises more responsive feature enhancements, impressive integration numbers, and an understanding of hotelier needs in 2025.
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Sunborn London selects Shiji for seamless hospitality innovation

🏥 Sunborn London, a luxury yacht hotel, partnered with Shiji for technology-driven hospitality solutions on February 25, 2025, in London, United Kingdom. Shiji's implementation includes PMS, Digital Stay, Infrasys POS, and Digital Dine, aiming to enhance guest experiences and operational efficiency. Francisco Ventura, General Manager of Sunborn London, emphasized the importance of selecting a technology partner that understands hospitality. Shiji, founded in 1998, serves 91,000 hotels, 200,000 restaurants, and 600,000 retail outlets with over 5,000 employees across 31 countries.
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Krystal Adds Digital Menu Boards, Enhancing Guest Experience

📍 Six Krystal locations in Albany, Georgia are being updated with a new look drawing from the successful Orangeburg, S.C. location opened in December and co-owned by Charlamagne Tha God. Upgrades include modernized digital menu boards, new furniture, and refreshed interiors while maintaining service. Digital boards allow for real-time menu updates, improved customer experience, and tailored promotions. Krystal, founded in 1932, operates nearly 300 locations and prioritizes hospitality over AI in its modernization efforts.
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Starbucks to Cut 1,100 Support Jobs

☕ Starbucks is slashing 1,100 current support jobs and numerous unfilled positions, with notifications sent on Feb. 25. This is part of the "Back to Starbucks" initiative for operational efficiency and technological advancements in the partner and customer experience. CEO Brian Niccol announced the global support team restructuring, which includes 16,000 employees, on Feb. 24 but does not impact retail store personnel. North American VP+ leaders must now be present in Seattle or Toronto offices three days weekly.
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Blackstone Enters Agreements to Acquire Three Hotels in Japan

🏠 Japan, Tokyo - On February 25, 2025, Blackstone (NYSE: BX) acquired three hotels in Osaka and Okinawa, including Ritz Carlton Okinawa, Kise Beach Palace, and Nest Hotel Osaka, expanding its Japanese hotel portfolio to a value of $1.3 billion. Over the past three years, nearly 20 hotels, such as an eight-hotel portfolio from Kintetsu Group Holdings, were acquired by Blackstone. With Japan's foreign visitor spending from January to September at JPY 5.8 trillion and a record 3.3 million international visitors in July, Blackstone aims to bolster these properties against the backdrop of a booming tourism sector projected to welcome 35 million visitors in 2024.
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Linchris Hotel Corporation Acquires Hilton Kansas City Airport

🏨 USA, Kansas City, Missouri, February 25, 2025 - Linchris Hotel Corporation acquired the Hilton Kansas City Airport, marking the Linchris Special Opportunity Fund III's fourth investment. The 347-room hotel located at 8801 NW 112th Street offers amenities like 24-hour airport shuttle, a fitness center, meeting spaces, Asado Restaurant, and a Starbucks® café. Located off I-29, the property is within three miles of Kansas City International Airport and close to local attractions, setting the stage for Linchris to enhance guest experiences in the Kansas City market.
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Hilton Signs With Parks Hospitality Holdings to Develop Conrad Los Cabos

🏖️ In Miami, Florida, on February 25, 2025, Hilton (NYSE: HLT) announced a partnership with Parks Hospitality Holdings to open Conrad Los Cabos in Baja California Sur by 2027. It will be Hilton's first Conrad brand in the peninsula, adding to its eight existing properties. Conrad Los Cabos will feature 175 accommodations, including 111 guest rooms and 43 residences. The resort will offer a 3,000-square-foot spa, a fitness center, five dining venues, and luxury amenities within the 860-acre OLEADA Pacific Living & Golf community. Hilton has over 100 hotels in Mexico, with 40 projects underway and nearly 15 new deals across various brands. Hilton's Caribbean and Latin American presence includes over 270 open hotels and 135 in the pipeline.
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