Golden Corral’s Digital-First Strategy
🐛 Bed bug eradication in a 50-room hotel equals the CO₂ emissions of 229 one-way flights from London to New York, contributing 70.8 tons of CO₂ annually per hotel. Valpas, offering sustainable and bed bug-free stays, aims to expand its non-toxic, digital solution to 2 million beds by 2030, a 50x growth, following a successful 2024 and a €4m seed funding round led by Zenith VC. Traditional chemical fumigation harms biodiversity, affecting pollinators and only effectively reaching 5% of intended targets.
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