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1057 posts
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  • 1 min

Schema.org Markup Enhances Hotel Website Visibility by Structuring Event Details for Search Engines and AI Platforms

  • 10 September 2026
📅 Schema.org markup enhances hotel website visibility by clearly communicating event details like dates, times, and locations to search engines and LLMs. This structured data boosts event visibility across Search, AI Overview, and AI Mode, driving quality traffic. Learn more about rich event results at [link]. Create your Event structured markup with our free Schema Generator at [link].
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  • 1 min

Google to Roll Out New DMA-Compliant UX Featuring "Double Accordion" Dropdown for Hotel Websites and OTAs

  • 10 September 2026
📰 Oliver Bethell from Google announces a new DMA-compliant UX rollout. Through Theresa, who accessed a preview, the UX features a "double accordion" with dropdowns: the top for selecting hotel websites and the bottom for OTAs and Metas. This design, intended to comply with DMA regulations, appears more informational than transactional. The UX is under scrutiny, with OTAs likely to challenge the hotel module's compliance. A detailed AI-assisted analysis is available for early insights.
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  • 6 min

Hotels Urged to Regularly Review Network Security Amid Increasing Cyber Threats and Complex System Integrations

  • 10 September 2026
💻 Hotels face cybersecurity threats, including DarkHotel and RevengeHotels campaigns, as their networks often lack proper segmentation and security protocols. Key security measures include network segmentation, regular patching, changing default credentials, and staff training. According to Kaspersky's 2014 findings, hotels have been targets due to high-value data. Modern hotels should also maintain accurate device inventories and implement VPN guidance for guests. A robust cybersecurity strategy is crucial for operational resilience and guest trust.
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  • 2 min

New Choice Hotels CEO Aims for 2–4% U.S. Net Rooms Growth, $650 Million Asset Sale by 2027

  • 9 September 2026
🏠 New Choice Hotels CEO Dominic Dragisich, appointed August 31, aims to boost U.S. net rooms growth from this year's 1.5% to the historical 2–4% rate. By the first half of 2027, Choice plans to sell around $650 million in assets, including 20 properties (~$450 million). Strategies include improving franchisee profitability with tools like a booking system (+360 bps conversion), cutting FF&E costs by 20%, and utilizing AI tool 'Charlie', amid rising RevPAR from low-end wage growth.
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  • 1 min

Marriott CEO Anthony Capuano Highlights AI's Role in Boosting Hotel Booking Visibility on Google and OpenAI Platforms

  • 9 September 2026
📈 Marriott CEO Anthony Capuano highlighted AI's significant impact on the hotel industry's booking methods at a Bank of America conference. Marriott is prioritizing visibility on AI platforms like Google and OpenAI by supplying extensive content about its hotels. A June report by Skift and Lighthouse noted Marriott's portfolio appears more prominently in AI search tools than competitors. Capuano emphasized the importance of an authentic yet prominent presence in the evolving distribution landscape.
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  • 6 min

Hotels Must Prioritize Network Security With Layered Approaches To Protect Against Cyber Threats

  • 9 September 2026
📶 Kaspersky identified the "DarkHotel" campaign in 2014, targeting business executives via hotel Wi-Fi. Hotels are attractive to attackers due to the concentration of valuable data. Recent attacks like "RevengeHotels" use phishing and malware. Hotels should segment Wi-Fi from critical systems, update firmware, and brief staff on social engineering. Network security is part of hotel cybersecurity, complementing guest-side tools like VPNs. Properly managed networks enhance guest trust, supporting a positive hospitality experience.
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  • 0 min

China’s OTAs face a reckoning as growth slows and regulators circle

  • 9 September 2026
China's OTAs spent a decade building market power that helped them weather the pandemic and rebound hard, but 2025 revenue growth is decelerating fast. Regulators just fined Trip.com RMB5.18 billion in the sector's first anti-monopoly case, and agentic AI is starting to upend how travelers search and book. Tongcheng is acquiring across segments to shore up its position. What happens when a maturing, over-supplied market collides with regulatory pressure and AI disruption at once?
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  • 1 min

Instinct Successfully Facilitates Hotel Bookings and Purchases via WhatsApp, Highlighting Interface Innovation Over New Technology

  • 8 September 2026
📱 In a breakthrough reported after a few days with Instinct, hotel bookings and purchases were managed through WhatsApp without new tech. The author, with 25 years of experience, notes this shift away from traditional commerce methods, contrasting it with Magento’s $100B+ annual GMV peak before eBay's 2011 acquisition. Instinct's success stems from solving distribution problems, not models, through WhatsApp integration. Security and privacy concerns remain, but the industry is poised for rapid adoption.
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  • 4 min

Hospitality Businesses Urged to Tailor Insurance Coverage to Real Risks for Enhanced Financial Resilience

  • 8 September 2026
💸 Match insurance policies to business risks to safeguard against costly disruptions like fires or data breaches. Key policy types include General Liability, Commercial Property, and Cyber Liability. To optimize coverage, hospitality businesses should map potential losses, use current financial data, and compare terms. Use comparison services like Compare.com for quotes. Regularly review and update insurance as the business evolves, ensuring comprehensive protection and resilience.
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  • 2 min

AI Streamlines Hotel Booking but Risks Reducing Upsell Revenue for Hotels, Study Shows Chains Have Advantage

  • 8 September 2026
💻 AI is transforming hotel bookings, enhancing speed but reducing hotel profitability. Distribution costs range from 15-25%, with upselling central to revenue. While AI simplifies booking to a request and 2-3 options, it may miss upgrades. NPS Prism indicates this tech isn't fully mature. Choice Hotels saw a 17% upsell revenue rise with Oracle’s Nor1. Akia found early check-in/late checkout generated 90% of $370K upsell revenue. Hilton collaborates with Google and ChatGPT, yet independents risk losing visibility and upsells.
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