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Automatic

2375 posts

Instant Financial Announces New Mobile App for Improved Employee Pay Flexibility

📱 Accor's global study of 9,000 professionals reveals a potential 36% revenue increase if all important meetings are conducted face-to-face. 85% believe prioritizing in-person meetings could significantly boost revenue, expecting to close 37% more deals. 92% find face-to-face interaction important with clients, and 85% with internal colleagues; one in-person meeting equates to the impact of three virtual meetings. The main driver for business travel is to close deals (34%), followed by client (31%) and contract negotiations (30%). A hybrid model of digital and in-person meetings is becoming the standard. Sophie Hulgard, Accor's Chief Sales Officer, emphasizes the irreplaceable value of in-person interactions for business success.
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Wings & Rings Ramps Up Holiday Gift Card Sales

📷 Wings & Rings has engaged with social media influencers for five years to promote limited-time offers, especially on Instagram. The brand will expand its influencer strategy in 2025, aiming to collaborate with influencers that appeal to a broader audience, including families, and promote aspects like loyalty programs and online ordering convenience. Wings & Rings is also planning to increase their presence on TikTok to authentically tell their story. Insights from a guest segmentation study identified three core consumer profiles, which are used to tailor content and track behavior, informing the brand’s influencer and marketing strategies.
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Pickpad Receives CES 2025 Innovation Award for Restaurant Tech

📈 Accor's research, involving 9,000 global professionals, finds a projected 36% revenue increase from in-person meetings. A striking 85% believe prioritizing face-to-face interactions can significantly boost revenue. Professionals estimate 37% more deals closed with in-person meetings, with 81% agreeing on better business outcomes. In-person meetings are deemed more impactful than virtual ones, equating to the effectiveness of three virtual meetings. The primary driver of business travel is closing deals (34%), with client presentations (68%), and contract negotiations (70%) preferred in person. Sophie Hulgard, Chief Sales Officer at Accor, emphasizes the irreplaceable commercial value of face-to-face interaction, suggesting a hybrid future for business interactions.
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  • 3 min

Paradores continues to enhance guest satisfaction with Shiji ReviewPro, driving strategic digital transformation

🏦 Barcelona, Spain, November 21, 2024 – Paradores, a renowned Spanish hotel chain, continues to bank on Shiji ReviewPro since 2016 for enhancing guest satisfaction and streamlining operations. In 2023, Paradores achieved a record revenue of €328 million and a profit of €25 million, with an NPS score of 66.2% (industry average: 36%) and an average occupancy rate of 71%. Shiji ReviewPro's ORM and GSS tools have been instrumental in these accomplishments, aligning with Paradores' strategy for digital innovation and sustainability for future growth.
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  • 2 min

McAlister’s Deli Redefines Loyalty with Club MCA

📍 Club MCA, launched by McAlister’s in May 2023, achieved a significant increase in satisfaction scores, employee experience, and franchisee adoption during its beta test in select locations. Mid-year chainwide rollout led to a noticeable surge in numbers, highlighting the program's effectiveness and scalability. The initiative, aimed at enhancing McAlister's as a community hub, also improved value perception, a crucial KPI, especially in an inflationary economy. Future plans include expanding Club MCA to cater to off-premises customers and refining loyalty tiers using customer data.
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