HT Talks Tech 2024: Kris Douglas, VP, Technology at Smalls Sliders
📱 Kris Douglas, VP of Technology at Small Sliders, focuses on enhancing the brand's digital roadmap with high-quality cheeseburger sliders. Early this year, the brand launched an integrated digital ordering system, an updated app, and a Thanx-powered loyalty program. Since February, the loyalty program is trending towards 40,000 members, despite having only 16 locations. This digital strategy aims to build customer relationships and brand momentum.
Share