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victorcabrera

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Mirai Upgrades Booking Engine for Hostels, Improving Direct Sales with Adapted Features and AI Integration

🏨 Hostels face challenges with direct booking due to systems not adapting well to bed-based models. Mirai has enhanced its booking engine for hostels, offering flexible options, including private rooms and shared dorms. Over 35% of bookings involve more than one bed, with 8% being groups of more than 5 people. The engine supports 100+ languages and integrates with AI assistants. Mirai syncs with metasearch engines, ensuring accurate pricing and reducing reliance on intermediaries.
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The 3 levels of pricing architecture: where is your profitability decided? (Part 2)

📈 Hotels are shifting pricing strategies across three levels of pricing architecture. At Level 1, hotels use static pricing, risking lost ADR in high demand and slow conversions in low demand. Level 2 offers dynamic pricing, adjusting supplements based on demand and enhancing conversion. Level 3 uses Revenue Management Systems for predictive pricing, requiring extensive data mapping. Level 2 often offers the best profitability, utilizing strategic disparities against OTAs and margin arbitrage to increase direct bookings and revenue.
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