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w.rassas

23 posts

Accor Adds Treasure Island in Las Vegas to Portfolio as Its Largest Hotel with 2,884 Rooms

🏠 Phil Ruffin, who purchased Treasure Island from MGM Mirage for $775 million in 2009, transferred it to Accor's Handwritten Collection. Located on the Las Vegas Strip, the hotel has 2,884 rooms, becoming Accor's largest globally. As of 2026, Las Vegas saw a 7.5% visitor drop in 2025, and hotel rates fell by 4.4% in June 2026. Treasure Island, opened in 1993, features 8,400 square meters of casino space and the first Cirque du Soleil show.
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Hillside wildfire with flames and thick smoke rising over the ridge, with trees and homes at the bottom of the scene.
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  • 6 min

Wildfires in Saumos Halt Gironde Tourism, Causing €2-5 Million Weekly Losses and Mass Evacuations

🔥 July 19-27, Gironde, France: The 54th Oyster Festival wrapped on July 19 in Andernos-les-Bains with high hotel occupancy (79%). By July 21, a fire at Saumos displaced 220,000 people, affecting 24 hotels and 33 campgrounds. Bordeaux's hotel occupancy increased, but cancellations rose, leading to a loss of €2-5 million weekly. Government aid includes insurance reimbursements and flexibility from Urssaf. The fire's containment timeline remains uncertain, impacting recovery.
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hillside on fire at night with a wildfire burning along a ridge, illuminating an orange sky and a residential town below; power lines cross the frame in the foreground
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  • 6 min

Wildfire in Saumos Halts Gironde Tourism: 220,000 Evacuated, 40,000 Hectares Burned, €2-5 Million Weekly Loss

🔥 On July 21, 2026, a fire broke out in Saumos, France, advancing 20 km and burning 40,000 hectares. It forced the evacuation of 220,000 people, affecting 24 hotels and 33 campgrounds. Bordeaux occupancy spiked, but cancellations soon surpassed bookings. The disruption costs 2 to 5 million euros weekly. 5000 people were sheltered in Bordeaux, while 683 were rehoused. Recovery depends on fire containment, with scenarios suggesting potential recovery within eight weeks. The government supports affected businesses, and insurers will cover rehousing costs.
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Nighttime hillside wildfire burning through vegetation above a town, with an orange sky and power lines in the foreground.
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  • 6 min

Wildfires in Gironde Trigger Hotel Cancellations, Causing Weekly Revenue Losses of 2-5 Million Euros

🔥 July 19-27, 2025, Andernos-les-Bains and Gironde, France: The Oyster Festival ended as wildfires began near Saumos, advancing 20 km in 4 days and burning 40,000 hectares. 220,000 evacuated, affecting 24 hotels and 33 campgrounds. Occupancy rates fell as cancellations surpassed bookings, costing 2-5 million euros weekly. Bordeaux housed 5,000 evacuees; 700 found shelter at campuses. The government and insurers responded with financial aid and rehousing support. The tourism industry faces significant challenges in recovery.
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Wildfire Forces 220,000 Evacuations in Gironde, Leading to 2-5 Million Euros Weekly Revenue Loss

🔥 On July 19, the 54th Oyster Festival in Andernos-les-Bains concluded, followed by a fire on July 21 that spread over 40,000 hectares near Saumos. By July 25, 220,000 people evacuated, impacting 24 hotels and 33 campgrounds, causing weekly revenue losses of 2 to 5 million euros. Bordeaux housed 5,000 evacuees at its exhibition center. The fire disrupted tourism, with significant cancellations affecting local businesses like Catherine Parinaud's properties. Government measures were announced on July 27 to support the affected regions.
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Fire at Saumos Displaces 220,000 People, Halts Tourism, and Causes €2-5 Million Weekly Shortfall in Gironde.

📅 On July 19, Andernos-les-Bains concluded its 54th Oyster Festival. By July 21, hotel occupancy hit 79%, surpassing 2025's numbers. A fire erupted on July 22 at Saumos, advancing 20 km and consuming over 40,000 hectares of forest. 220,000 people evacuated, impacting 24 hotels and 33 campgrounds, causing August bookings to decline. The economic loss ranged from 2 to 5 million euros weekly. Bordeaux's hotel occupancy surged to 26 points above the market, driven by budget accommodations.
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Wildfires Cause Estimated €2-5 Million Hotel Revenue Loss in Gironde from July 20-27 Amid Cancellations

🔥 Since July 22, wildfires at Saumos have impacted the north of Arcachon Bay, Gironde, France. Hotel occupancy, initially filled by displaced people, saw cancellations surpass new bookings by July 25. Gironde's hotel sector faces a €2-5 million shortfall from July 20-27, excluding nine evacuated municipalities. The crisis affects bookings in Gironde’s coastal districts but not in Bayonne. Despite disruptions, long-term bookings show promise beyond a 60-day horizon.
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Accor and LVMH Launch World's Largest Sailing Ship, Corinthian, with €1 Billion Investment in Luxury Hospitality

🚢 Accor and LVMH have collaborated on the world's largest sailing ship, the Corinthian, at the Joubert shipyard in Saint-Nazaire. The 220-meter, 15,000-tonne vessel, a €1 billion investment, features 54 suites and accommodates 110 guests with 170 crew. It marks a new hospitality category, blending yacht and cruise liner elements. The Corinthian offers luxury experiences, including 5 Yannick Alléno restaurants, and sets sail in May 2026. Accor's Luxury & Lifestyle division grew 9.8% in 2025.
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Marriott to Switch from PepsiCo to Coca-Cola Across Global Portfolio Starting Summer 2026

🥤 Thirty-five years after choosing PepsiCo due to financial constraints, Marriott will switch to Coca-Cola in summer 2026, as 70% of guests prefer it. The original decision came after Coca-Cola rejected Marriott's 1992 request for $50-100 million in loans. PepsiCo secured an agreement, but Coca-Cola is now poised to provide financial benefits, potentially up to $22.5 million annually. The 2016 Starwood acquisition highlighted dissatisfaction with Pepsi, exacerbating the need for change.
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