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CSR and Sustainability

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[[ 15 ]]

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PAR Technology Launches PAR OPS for Smarter Restaurant Operations

  • Automatic
  • 29 January 2025
🌳 HotelREZ, a hotel representation company, has partnered with Greengage to offer ECOsmart certification to its properties, enhancing their sustainability credentials. This initiative aims to meet the rising demand for sustainable travel and enable HotelREZ member properties to demonstrate their environmental commitments. ECOsmart, launched in 2020, rates properties on Bronze to Platinum scales, factoring carbon footprint and amenities like EV charging points. HotelREZ integrates this certification into various platforms, including REZtoMarket and GDS, aiding transparency for eco-conscious travelers. HotelREZ also undergoes its own ECOsmart audit, leading by example in the hospitality sector.
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HTA Hires Joshua Beagrie as Consultant

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  • 29 January 2025
🏛 HotelREZ, a hotel representation company, and Greengage, a sustainability solutions provider, partnered to offer ECOsmart certification to HotelREZ properties. ECOsmart, established in 2020, helps venues show commitment to sustainable practices with Bronze, Silver, Gold, or Platinum levels based on criteria like carbon footprint and sustainable amenities. Greengage's CEO Andrew Perolls sees the partnership as making sustainable hospitality accessible in the UK and Europe. HotelREZ's CCO Daniel Simmons emphasizes the increasing bookings driven by sustainable travel demand. The certification will be integrated into HotelREZ’s platforms and visibly show hotels' sustainability efforts, like reducing single-use plastics and water recycling, to travellers and booking agents. HotelREZ itself is undergoing an ECOsmart audit to set an example.
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HotelREZ Helps Hotels Become Environmentally Sustainable With Greengage

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  • 29 January 2025
🏕 HotelREZ, a hotel representation company, partnered with Greengage to offer ECOsmart certification to member properties, enhancing sustainability credentials in the hospitality industry. This international certification, introduced since 2020, categorizes properties into Bronze, Silver, Gold, or Platinum levels based on their environmental practices, including carbon footprint and sustainable amenities. The partnership marks HotelREZ’s commitment to sustainable travel, providing support for hotels to appeal to eco-conscious consumers and corporate bookers. The certification is integrated into HotelREZ’s REZtoMarket and Cvent tools, showcasing hotels' sustainability on various platforms like GDS, REZMedia, and Best Loved Hotels. HotelREZ is also undergoing its own ECOsmart audit.
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Beyond and Booking.com Announce Partnership

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  • 29 January 2025
🏛 HotelREZ, a hotel representation company, partners with Greengage to offer ECOsmart certification to its member properties, demonstrating their commitment to sustainability. This certification, available since 2020, has Bronze, Silver, Gold, or Platinum levels, including transparent criteria such as carbon footprint per night. The initiative positions HotelREZ at the forefront of the hospitality industry's environmental revolution, catering to the demand for sustainable accommodation. The ECOsmart certification is integrated into HotelREZ’s REZtoMarket content platform and will be visible on GDS platforms, REZMedia, and Best Loved Hotels. HotelREZ is also undergoing its own ECOsmart audit, showcasing its dedication to sustainable practice leadership.
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AAHOA and EEA to Establish Sustainability Standards for the Lodging Industry

  • LODGING Staff
  • 28 January 2025
🏠 In Atlanta, Georgia, the Asian American Hotel Owners Association (AAHOA), with 20,000 members owning 60% of U.S. hotels, partnered with the Energy & Environment Alliance (EEA), representing 45,000 global hospitality assets, to create sustainability standards for the hotel sector. The Special Taskforce on Sustainability Standards, influenced by frameworks adopted in 30+ countries and EU directives, will conduct a three-phase consultation from January to December 2025 to develop industry-wide benchmarks and performance metrics, aiming to align with global standards and legal mandates in sustainability.
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How responsible travel is evolving

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  • 28 January 2025
🏉 U.S. sustainable travel market projected to grow from $66.22 billion in 2023 to $116.46 billion in 2029. Over 70% of travelers seek sustainable tourism experiences. Sustainable travel includes engaging with local communities, minimizing environmental impact, and embracing local traditions. TravelPulse reports this segment as the fastest growing in the industry. Key aspects: local experiences, environmental conservation, and cultural respect. (TravelPulse/Travel Weekly, Jan 28, 2025)
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Consumers in favour of sustainable travel but cost is king

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  • 28 January 2025
🌍 The World Travel & Tourism Council (WTTC) released a report on Jan 28, 2025, indicating a discrepancy between travelers' stated sustainability preferences and their actual choices. Over 50% of travelers prioritize cost and ~30% quality over sustainability, with only 11%-7% considering it a primary factor. Additionally, over 10% report no exposure to sustainability messaging. The report, in collaboration with YouGov, emphasizes this 'Say-Do Gap' in sustainable travel behavior.
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  • 2 min

Procure Impact Co-Founders to Receive Leadership Award

  • LODGING Staff
  • 23 January 2025
🏡 CEOs Lauren McCann and Jen Collins, co-founders of Procure Impact, have been awarded the Arne Sorenson Social Impact Leadership Award by the AHLA, AHLA Foundation, and the BHN Group/Northstar Travel Group. Procure Impact aids employment for marginalized individuals, including trafficking survivors, veterans, and refugees. The award, established in 2022 to honor late Marriott CEO Arne Sorenson, will be presented on January 27, 2025, in Beverly Hills. In 2024, Procure Impact's Dignity of Work Pledge with AHLA members led to 100,000 hours of paid employment, with 23 hospitality companies committing over $7.4 million in purchases.
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easyHotel bags new funding to fuel Spanish…

  • Travel Weekly Group Ltd
  • 23 January 2025
🏨 easyHotel has secured a £24.5 million loan from CaixaBank for its Spanish expansion, planning to open new properties in Madrid (Spring 2025), Valencia, Barcelona (2025), and Alicante (2026), adding 361 rooms. The hotel chain aims for sustainability with low-carbon rooms reducing CO2 emissions by 20% over 50 years. Previously, easyHotel obtained a £42.5 million loan from Santander UK and £6 million from BRED Banque for a Marseille property, indicating strong financial backing and a focus on growing its network in Spain's dynamic travel hubs.
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Hotels leading the way in sustainable travel

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  • 23 January 2025
🌍 Travelers in 2025 are opting for sustainable hotels, with platforms like Kind Traveler supporting local charities and StayAltered connecting them to hosts in 30+ countries. Tour operators, such as Abara with "listening tours" at the U.S.-Mexico border, and educational resources like RISE Travel Institute, are promoting responsible travel through courses and a free e-book on decolonizing travel.
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