15 Essential Video Marketing Tips for Hotels
Videos are an undeniably powerful marketing tool, especially for the hotel and travel industry. After all, they can capture the attention of the audience much quicker than text and have…
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Revfine
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17 Online Travel Agents (OTAs) to Increase Your Hotel Bookings
The role of an online travel agency, or OTA for short, has become increasingly important within the hotel industry, because they provide a convenient way for customers to compare hotels…
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11 Amazing Examples of 360 Video Hotel Tours
For hotel owners, it is important to keep up with the latest video marketing trends, and the 360 video hotel tour is one of the most significant trends of recent…
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Hotel Management: Everything You Need to Know About Managing a Hotel
If you have ever dreamed of working in the hotel management industry, you should know that this type of job comes with many exciting and even challenging opportunities. To manage…
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What Happens When a Franchise Becomes a Reputation Risk
It starts with a single post. A blurry photo, a furious caption, or a customer claimed to have suffered food poisoning at one franchise location. By morning, it’s trending. By…
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An In-Depth Look at the Hospitality Sector
What aspects serve to define the hospitality industry? While many will provide common answers, such as accommodations and logistics, the single factor which underpins the entire concept involves customer satisfaction.…
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What Is EBITDAR and Why Does it Matter for Hotel Profitability?
EBITDAR is a financial metric that stands for earnings before interest, taxes, depreciation, amortization, and restructuring or rent costs. It is sometimes used by hospitality businesses to assess financial health.…
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Micro-Stays Travel is Shaping Weekend Getaways with Technology
Travel has changed a lot over the years. Instead of carefully planning week-long escapes months in advance, more people are choosing quick weekend getaways that fit into their busy schedules.…
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Hotel Dynamic Pricing Guide; An Essential Overview of All Price Tags
Revenue management underpins six different main types of hotel room pricing. Called dynamic pricing or “price tags,” this article illustrates these various pricing approaches. As you adopt revenue management for…
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Only 12% of Hotels Use WhatsApp Marketing. Should You?
Most hotels still aren’t using WhatsApp for guest communication, let alone marketing. But is that a missed opportunity? Our latest report, The State of Data-driven Marketing in Hospitality, shows that…
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