Trip.com Data Shows Japanese Football Fans Drive 250% Surge in Bookings to North American Host Cities for 2026 Tournament
🏆 International bookings to 16 North American host cities surge nearly 70% year-on-year due to a prominent football tournament from June 11 to July 19, 2026, in the US, Canada, and Mexico. Japan's travel demand explodes +250%, surpassing European nations. Monterrey sees a 40X increase, Guadalajara 12X, and Mexico City +150% in bookings. Japanese fans lead with over 30% booking multiple cities, particularly Dallas, Monterrey, and Los Angeles, reflecting fixture-based travel.
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