Automatic

4 min

AI is doing to hotel websites what Booking.com did twenty years ago

How large language models risk turning hotel websites into invisible back-end data sources — and what hoteliers can do about it Oct 20, 2025 Key takeaways History is repeating: Just…

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Hospitality takes the hardest hit from Google’s AI search shift

AI-generated answers are reshaping online visibility as traffic to cafes, pubs, and hotels declines sharply Oct 20, 2025 Google’s rollout of AI Overviews and AI Mode has transformed how people…

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Chat is the new booking channel

Insights from Sabre’s new whitepaper on how conversational AI is redefining hotel discovery, distribution, and guest conversion Oct 20, 2025 A new whitepaper by Sabre explores how conversational AI—tools like…

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Global hotel reputation continues steady improvement

Service and cleanliness remain key drivers of guest satisfaction across all regions Oct 20, 2025 The Q3 2025 Shiji ReviewPro Global Guest Experience Benchmark analyzes 11.5 million reviews from 11,200…

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The great hotel divide

America’s lodging market is splitting in two as wealthy travellers fuel luxury growth while everyone else cuts back Oct 20, 2025 The US hotel market is splitting in two. Luxury…

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AI is reshaping how consumers discover brands

Why the future of brand visibility depends on understanding nonlinear, AI-driven discovery paths Oct 20, 2025 AI is transforming how consumers find and engage with brands, replacing linear marketing funnels…

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