The new permission to exist
Why hotels must earn visibility and relevance in an AI-mediated booking world Oct 15, 2025 As AI agents begin to book travel on behalf of consumers, the traditional discovery and…
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Automatic
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The art of intentional hospitality
How design restraint, sensory storytelling, and quiet technology are redefining what it means to feel welcome Oct 15, 2025 As 2025 closes, Societies Magazine (Issue #4 by Influence Society) maps…
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Hushpitality: Seeking sweet silence
In 2026, travelers trade noise for nuance as rest, solitude, and mindful design redefine the meaning of escape Oct 15, 2025 In 2026, travel will become less about movement and…
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EU plans new rules for Airbnb-style rentals
Bloc’s first affordable housing plan aims to tackle speculation, tenant rights, and the social fallout of tourist lets Oct 15, 2025 The European Commission is preparing new rules to curb…
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Chat becomes a performance channel
Driving a shift in how advertisers reach and convert users within conversational AI Oct 15, 2025 With ChatGPT’s introduction of integrated apps (via an Apps SDK), chat is evolving from…
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What does exceptional hospitality look like today? Download SOCIETIES Magazine
https://www.influence-society.com/societies-magazine As 2025 draws to a close, the creative landscape is evolving faster than ever. Design languages are shifting. AI tools are maturing. Culture is in flux. And through it…
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The shift from automation to intelligence: AI agents explained
En español, en français, em português. For years, chatbots have been the entry point to automated customer interaction. They were useful, predictable, and cost-effective. But they were also rigid, limited,…
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Airbnb’s hybrid model blurs regulatory lines
By mixing homes, hotels and experiences, the platform adapts to local rules while keeping users inside its ecosystem Oct 14, 2025 Airbnb’s integration of boutique and independent hotels marks a…
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YOTEL doubles down on design, tech, and disciplined growth
New CEO – a Marriott veteran – outlines plans to expand the brand while staying true to its disruptive roots Oct 14, 2025 YOTEL’s new CEO, former Marriott executive Phil…
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Undecided holiday travelers are waiting longer to book
Economic uncertainty and emotional fatigue drive late bookings, creating a window of opportunity for travel marketers Oct 14, 2025 A new CivicScience study shows that most U.S. leisure travelers planning…
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