Automatic - 10 Minutes News for Hoteliers - Page 112

7 min

The Five Rules of Optimizing AI in Hotel Human Resources

🤖 40% of US employers are using AI in recruitment, as reported by SHRM. AI optimizes HR tasks like candidate engagement and wellness check-ins. It requires human oversight to avoid errors, akin to a "brilliant seven-year-old" according to expert Paul Carney. SHRM suggests a 4-step prompt process: Specify, Hypothesize, Refine, Measure. AI prompts should include role, request, context, format, audience, style, and length. Ensure vendors use AI ethically. Transparency in AI's workplace role is culturally important.

2 min

What links your pet bestie with your kid? A hotel key card making unexpected headlines.

📝 GCSTIMES has been innovating since 2011, focusing on sustainable development. This year, they expanded their wooden key card collection to include animal designs for family and pet-friendly resorts. These cards, now emotional keepsakes, enhance guest experiences and foster loyalty. GCSTIMES operates in five countries, including the US and France, with services in over 140 countries, supporting 100,000 hospitality groups in sustainable initiatives. Their products promote cultural heritage and sustainability worldwide.

1 min

Airbnb adds a “what” box to search

💻 Nov 7, 2025, Airbnb tests a new “What” search box using natural language input, marking phase one of CEO Brian Chesky's AI vision for travel planning. Phase two will add conversational features, while phase three will unify search, customer service, and messaging. The AI aims for personalized, conversational search results rather than fixed filters. Airbnb is also piloting Experiences and Services city by city for efficient scaling, avoiding commodification by broader AI platforms.

1 min

Amadeus adds CO₂ emission estimates to all hotel listings

📅 Nov 7, 2025: Amadeus introduces CO₂ emission estimates for hotel listings through a partnership with Greenview. Available across booking flows and reports, this helps travel agencies and corporates manage environmental impacts. Greenview ensures standardized data for credible estimates. CO₂ estimates appear on hotel detail pages, booking screens, confirmations, and systems. Accuracy hinges on hotel data, urging hotels to update details. This integration supports corporate reporting and sustainability goals.

1 min

Expedia lifts outlook as travel demand stays strong

💰 Expedia on November 7, 2025, forecasts a 6.5% revenue growth and 7% gross bookings increase for the year, exceeding previous estimates. In Q3, adjusted EPS hit $7.57 over the $6.94 forecast, with gross bookings rising 12% to $30.7 billion. B2B sales contributed a third of annual revenue. Room nights reached 108.2 million, surpassing expectations. Despite U.S. government shutdown concerns, travel trends remain strong. Expedia’s varied model shows resilience against sector volatility.

2 min

Winning the heart, not the booking

🏨 Nov 7, 2025, Singapore: At WiT Singapore 2025, leaders from COMO Hotels, Booking.com, and Trip.com shifted focus from "direct vs. indirect" booking to enhancing guest experience. Trip.com empowers with AI and 24/7 service. Booking.com values tech-driven empathy with 350M reviews, while COMO highlights the need for data integration and emotional loyalty. The industry prioritizes reducing friction and enhancing retention over acquisition, advocating for measuring "return on emotional investment" over traditional metrics.

1 min

Airbnb lifts outlook as US demand rebounds

📊 Nov 7, 2025, Airbnb, U.S. — Airbnb projects Q4 revenue between $2.66 billion and $2.72 billion, surpassing analyst expectations, fueled by the August-launched "reserve now, pay later" feature. In Q3, revenue rose 8.8% to $4.1 billion with adjusted EBITDA at $2.1 billion. North American bookings surged, accounting for 30% of nights booked. Despite AI, lobbying, and market expansion costs impacting net income, the full-year margin target was raised to 35%. CEO Brian Chesky announced new ventures with boutique hotels and experiences.

1 min

Airbnb expands beyond stays

💰 Nov 7, 2025, Airbnb's Q3 report shows nearly 50% of Experiences bookings lacked accommodations. In Paris, 70% of Airbnb Originals are locals. Hotel listings are tested in Los Angeles, New York, and Madrid to address rental restrictions. Q3 revenue rose 10% to $4.1 billion, with a $2 billion adjusted EBITDA. CEO Brian Chesky anticipates services becoming a major revenue source in 3-5 years, alongside AI personalization and strategic hotel integrations.

1 min

Expedia doubles down on AI and B2B growth

📈 Nov 7, 2025, Expedia Group's Q3 earnings highlighted a 26% rise in B2B bookings, totaling $3 billion. Revenue grew 9% to $2.72 billion, and EBITDA rose 16%. Room nights increased by 11%, marking significant U.S. growth. The company expanded its OpenAI partnership for AI-driven personalization, focusing on enhancing traveler intent understanding. CEO Ariane Gorin noted the collaboration is still in its "early days." Hotels.com and Vrbo improved with new loyalty programs.

AI in Hospitality: Transforming Service Experience and Efficiency

🤖 AI is transforming hospitality, as EHL's whitepaper reveals. In 2030, 86% of employers expect AI to revolutionize their operations. The global AI market is projected to grow from $93.23 billion in 2020 to $1,005.36 billion by 2031, with hospitality adoption climbing from $10.3 billion to $110.6 billion. By 2024, 73% of hospitality pros expect significant change, yet ethical and human-centric implementation remains critical. Large hotels allocate significant IT budgets to AI, facing hurdles like data privacy and job displacement.

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