2025: The year of performance optimization for independent hotels
📌 Cloudbeds' 2025 report, released on Mar 14, outlines trends for independent hotels: optimizing performance amid labor shortages, increased competition from 72% U.S. branded hotels, and price-sensitive travelers. Key 2024 stats: occupancy stabilized, Global ADR fell 1%, and OTAs drove 61% of bookings. Challenges for 2025 include seeking alternative revenue, managing rising costs, tackling labor issues, and integrating AI. Access the full report at Cloudbeds.com.
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