Former Heads of Google Travel and Tripadvisor Form AI Startup to Head Off Online Travel Agencies
💻 DirectBooker, backed by Steve Kaufer and Richard Holden, aims to integrate hotel listings into AI tools like ChatGPT and Gemini. This strategic move challenges online travel agencies such as Booking.com. Sanjay Vakil, CEO and co-founder, highlighted the need for growth beyond the current team of three to prevent OTAs from dominating. Vakil has previous experience at Google Travel and Tripadvisor. Co-founders include Theresa Meyer, serving as Chief Product Officer.
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