Tariffs, Travel Disruption, and What Hotel Leaders Must Do Now – Jan Freitag, CoStar
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- Tariffs on goods from Canada and Mexico have recently been partially reversed.
- US hotel industry impacted by both the tariffs and the surrounding rhetoric.
- Construction and renovation costs could increase, potentially elongating projects.
- US rooms in construction have ranged between 150,000 and 160,000 for over three years.
- Last year's supply percent change was 0.6%, below the long-term average of 1.7%.
- Property Improvement Plans (PIPs) may be delayed or scaled back due to higher costs.
- Canadian air inbound to the US dropped by 6-7% in March.
- The World Cup will be in Spain, Portugal, and Morocco in 2030.
- Hotel owners and operators are advised to focus on differentiation and service quality rather than lowering rates.
- The conversation between hotel brands and owners is key to navigating brand standards and financial pressures.
- Some investment funds are coming to an end and may put properties on the market.
- San Francisco's hotel market is showing signs of recovery.
- Data from CoStar and STR is used to inform operational strategies.
- The Hotel Data Conference in Nashville is an annual event for hotel data enthusiasts.
- The i92-APIS dataset from the Department of Commerce provides international travel counts.
In the US hotel industry, fluctuating tariffs on Canadian and Mexican goods impact construction and renovation costs, while rhetoric affects service delivery. With 150,000-160,000 rooms in construction consistently
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