Tell Newsletter #75
Stop obsessing about being different in marketing. Paris Olympics: Airbnb listings almost tripled. AI in hotel bookings versus the IKEA effect. And other news. Hello, Earlier this year, I wrote…
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Posts by author
Martin Soler
70 posts
Tell Newsletter #74
AI for search, Amazon’s beta and how can hotels prepare for that? Hint, USP. Airports and experience design, next level stuff. What is the future of online advertising? That’s easy.…
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Tell Newsletter #73
Has booking travel become 7x worse than before? How is creativity and capital related in marketing. Founder mode and hotel GMs. B2B marketing research. Evolution of hotel management agreements. Hello,…
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Tell Newsletter #72
Satisfaction problems, cyber-security problems and education that rocks, and how can hotels show more trust in their guests. Hello, Was traveling this week, it is always great to come to…
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Tell Newsletter #71
Uber and Chinese car company could teach us a lesson for additional hotel revenue. It seems there’s such a thing as too much digital transformation. Bathroom photos in restaurants are…
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Tell Newsletter #70
Booking’s growing perception problem is becoming a legal problem. Is LVMH becoming the new “winner’s brand”? IHG is innovating and pioneering their tech stack. Thoughts on hyper-personalization. Hello, When it…
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Tell Newsletter #69
Hotel subscriptions, thoughts and experience. Nike’s direct to consumer and positioning failure, what wont change in hotel tech, more Olympics thoughts. Hello, I’ve been lucky enough to see some Olympic…
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Thoughts on the Paris Olympics, PR problems in the travel industry, Booking and Hotels.
Thoughts on the Paris Olympics, PR problems in the travel industry, Booking and Hotels. Are Sales and Marketing people essentially doing the same work? Food for thought. Hello, Back in…
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Tell Newsletter #67
A great look at tech priorities from C-level view in hotel chains. Can buy-now-pay-later work in hospitality? On finding product-market fit. And a rundown of the tech battle between Airbnb…
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Can Chief Digital Officers change the industry? How Reddit is replacing Tripadvisor in travel.
AI some unbiased thoughts, Can Chief Digital Officers change the industry? How Reddit is replacing Tripadvisor in travel. And a few other goodies. Hello , A few discussions with some…
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