Tell #86 – AI predictions for hotels in 2025
AI for hotels in 2025, my predictions. The PMS Wars are still going strong. Walmart made a shoppable Christmas movie, soon a shoppable hotel? Or just a hotel movie? Hello,…
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Martin Soler
82 posts
Zero-click search will change metrics, will it change conversions?
Excerpted from Tell Newsletter #84 ☞ Zero-click search is when the person searching goes on a search engine and gets the answers they need right from the search engine. They…
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Tell #85 – The ultimate trends for 2025 in travel and marketing
Let’s into the 2025 trends, what I think will be important but also what hundreds of others think is important. And 52 things learned in 2024. Hello, It’s that time…
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Tell Newsletter #84
Search is going to zero-click and what that means for marketing analytics. Generational travel vs Stage-of-life travel. Tips for vendors to sell to the hospitality industry. Hello, It’s thanksgiving weekend,…
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Tell Newsletter #83
This week it’s a weekend edition: Shy technology for luxury, AI hotel booking agents, Augmented reality in ear, Keeping talent with structure not freedom and more. Hello, “I’m just going…
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Tell Newsletter #82
This week: Hotel automation and AI, Uber and Expedia is not a thing, AI and connected trips, the rebundling of travel, and hotel rules. Hello, US Elections happened. The country…
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Tell Newsletter #81
This week: tools to get creative. AI agents coming to your computer (and legacy PMS). Hotels could shift to ads that generate demand. Hello, This edition turned out to be…
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Tell Newsletter #80
Thoughts on overtourism, B2B Influencers and AI and Concert Travel (Swift, Adele, Coldplay or Beyoncé). Plus comparing a hotel brand to a CPG brand, mostly differences. Hello, I found a…
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Tell Newsletter #79
Optimus attending rooms? The oldest distribution tech is growing fastest. They’re printing hotels in Texas. Luxury brands getting into sweatpants, sorry Mr. Lagerfeld. Hello, Happy to have a newsletter focused…
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Tell Newsletter #78
Hotel analytics maturing to productive levels? AI in search is starting to go mainstream (well, not for EU though). The case and opportunity for experiences in hospitality. Finding your narrative.…
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