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10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
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Posts by author

Martin Soler

79 posts
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  • 5 min

Tell Newsletter #84

  • Martin Soler
  • 28 November 2024
Search is going to zero-click and what that means for marketing analytics. Generational travel vs Stage-of-life travel. Tips for vendors to sell to the hospitality industry. Hello, It’s thanksgiving weekend,…
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  • 5 min

Tell Newsletter #83

  • Martin Soler
  • 22 November 2024
This week it’s a weekend edition: Shy technology for luxury, AI hotel booking agents, Augmented reality in ear, Keeping talent with structure not freedom and more. Hello, “I’m just going…
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  • 5 min

Tell Newsletter #82

  • Martin Soler
  • 7 November 2024
This week: Hotel automation and AI, Uber and Expedia is not a thing, AI and connected trips, the rebundling of travel, and hotel rules. Hello, US Elections happened. The country…
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  • 5 min

Tell Newsletter #81

  • Martin Soler
  • 31 October 2024
This week: tools to get creative. AI agents coming to your computer (and legacy PMS). Hotels could shift to ads that generate demand. Hello, This edition turned out to be…
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  • 6 min

Tell Newsletter #80

  • Martin Soler
  • 24 October 2024
Thoughts on overtourism, B2B Influencers and AI and Concert Travel (Swift, Adele, Coldplay or Beyoncé). Plus comparing a hotel brand to a CPG brand, mostly differences. Hello, I found a…
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  • 4 min

Tell Newsletter #79

  • Martin Soler
  • 17 October 2024
Optimus attending rooms? The oldest distribution tech is growing fastest. They’re printing hotels in Texas. Luxury brands getting into sweatpants, sorry Mr. Lagerfeld. Hello, Happy to have a newsletter focused…
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  • 5 min

Tell Newsletter #78

  • Martin Soler
  • 10 October 2024
Hotel analytics maturing to productive levels? AI in search is starting to go mainstream (well, not for EU though). The case and opportunity for experiences in hospitality. Finding your narrative.…
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  • 5 min

Tell Newsletter #77

  • Martin Soler
  • 3 October 2024
Hotel schools and getting industry talent. Use AI every-day and build new habits. How important is the name of the brand? And some fun parking lots. Hello, Just got back…
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  • 5 min

Tell Newsletter #76

  • Martin Soler
  • 26 September 2024
Do we need regulations about regulations? Let’s just fix payments already, we can. And the debate about the endless stream of hotels brands. Maybe it’s OK after all. Hello, Autumn…
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  • 5 min

Tell Newsletter #75

  • Martin Soler
  • 19 September 2024
Stop obsessing about being different in marketing. Paris Olympics: Airbnb listings almost tripled. AI in hotel bookings versus the IKEA effect. And other news. Hello, Earlier this year, I wrote…
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