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phocuswright.com

143 posts
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  • 3 min

7 GenAI use cases for consumer travel and internal operations

  • phocuswright.com
  • 22 May 2024
Consumer Uses While the interfaces for research, shopping and booking are the center of attention, several other use cases stand out on the consumer side.  Review Summaries   Summarization is one…
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  • 2 min

Minimizing hallucinations in GenAI and LLMs

  • phocuswright.com
  • 15 May 2024
Many business leaders have expressed particular concern about large language model (LLM) hallucinations, which generate output that is factually incorrect, irrelevant or unrelated to the prompt. In perhaps the most…
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  • 2 min

5 noteworthy stats about U.K. travelers

  • phocuswright.com
  • 1 May 2024
Traveler demand in the U.K. hit an all-time high in 2023 according to Phocuswright’s travel research report U.K. Consumer Travel Report 2024. While some economic challenges persist, overall outlook towards…
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  • 2 min

U.S. OTAs pass $100B revenue mark for first time

  • phocuswright.com
  • 1 May 2024
U.S.-based online travel agencies maintained double-digit year-over-year gains in 2023, passing the $100 billion mark for the first time. According to Phocuswright’s latest research on the segment U.S. Online Travel…
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  • 2 min

Optimistic, nimble and reactive: A fresh start for U.S. airlines in 2024

  • phocuswright.com
  • 1 May 2024
With another strong, profitable year under their belts, airlines are ready to return to “normal.” According to Phocuswright’s latest travel research report U.S. Airline Market Report 2023-2027, they are already…
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  • 2 min

Will cutting emissions cut into corporate travel?

  • phocuswright.com
  • 25 April 2024
Corporations have put their employees back on the road, and it’s just a matter of time before their travel spend catches up to 2019. But corporate travel looks very different…
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  • 2 min

Who should own the customer?

  • phocuswright.com
  • 2 April 2024
Digital identity acceptance will likely be driven by a combination of governments and private industry. The concept goes far beyond the simple digitization of a document such as a license…
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  • 0 min

Online event recording: The Long-Term Outlook on Short-Term Rentals: How to Thrive in a Shifting Market

  • phocuswright.com
  • 1 April 2024
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  • 2 min

Scandinavian airline market excels, but risks remain

  • phocuswright.com
  • 1 April 2024
Following a delayed pandemic recovery for the airline segment, airline seat capacity increased dramatically in 2023. This expanded capacity helped to fuel 26% growth in gross bookings according to Phocuswright’s…
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  • 1 min

Unlocking Insights: Tour Phocuswright’s Open Access Research Subscription

  • phocuswright.com
  • 1 April 2024
Phocuswright’s customer success team delves into the world of travel market intelligence with Phocuswright’s Open Access research subscription. Discover how Phocuswright’s Open Access research unlocks essential travel market insights. See…
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