Automatic - 10 Minutes News for Hoteliers - Page 20

2 min

Reclaiming the Guest: Why Brand Matters in Delivery

🍽 Restaurants are shifting to direct delivery systems to regain control over customer data and relationships, moving away from third-party platforms. A national poke chain adopted this model to reduce platform costs and gain insights into customer behavior, enhancing their ability to engage directly with patrons. This strategy emphasizes building direct connections without relying on third-party apps that prioritize their own customer loyalty, promoting competing restaurants and limiting direct contact.

4 min

HT Talks Tech: Ira Vouk, Hospitality Technology Expert & Consultant

💻 In her journey from the Soviet Union to the U.S., she delved into hospitality, initially working 90-hour weeks and progressing through various roles. Mentored by Dana Blasi in revenue management, she developed the first AI-powered RMS, increasing RevPAR by 30%. The field has evolved, focusing now on revenue and profit optimization with a 20% possible yearly profitability boost through technology. Challenges remain, including tech adoption, dynamic pricing, and direct bookings. Embracing AI is key for future success.

2 min

Start-Up Spotlight: This Solution Helps Restaurants Find the ‘Just Right’ Price

📈 SignalFlare utilizes AI and machine learning to aid restaurants with pricing and customer behavior insights. Founded amid the pandemic by Lukianoff, it uses mobile, credit card, and economic data, outperforming traditional models. With seven full-time employees and clients like Habit Burger and Velvet Taco, it helps simulate business scenarios. SignalFlare aims to become a decision-intelligence platform, expanding into promotions and strategy. It was featured in the RTN Start-Up Alley at MURTEC 2025, with 2026 applications opening soon.

2 min

Voice AI Solution for Restaurants Raises $3.5M

🍽 Applebee’s announced two key appointments: Michelle Chin as Chief Marketing Officer starting September 2 and Jerrold (Jay) Wong as Chief Operations Officer beginning September 15. Recently, Applebee’s reported increased traffic and sales in Q2. These appointments aim to strengthen marketing, menu innovation, and guest experience. Chin, with over 20 years of experience, will drive marketing strategies, while Wong will focus on operational consistency and growth, leveraging his hospitality industry knowledge.

0 min

Why Starbucks’ Store Strategy is a Masterclass in Experience-Driven Innovation

2 min

Shiji Daylight PMS recognized as fastest growing PMS in IDC MarketScape Research

📈 Shiji, a global hospitality tech leader based in Berlin, achieved the fastest growth in the past three years, thanks to Daylight PMS. As of August 25, 2025, Shiji ranks third in the global PMS market, serving over 91,000 hotels worldwide. Daylight PMS advanced from “Contender” in 2022 to near “Leader” status, reflecting strong hotel adoption. With support centers in major regions, Shiji enhances scalability and compliance for hoteliers globally.

HotelExecutive Acquires Hilton Garden Inn Orlando I-4 Millenia Blvd Mall

🏨 August 25, 2025, Orlando, Florida: McKibbon Equities acquired the Hilton Garden Inn Orlando I-4 Millenia Blvd Mall, a 132-room hotel. This marks the third acquisition for McKibbon Income Fund I, following acquisitions in Clearwater (2023) and Atlanta (2024). Valley Bank financed the deal, brokered by Julian Mazili. The hotel, built in 2024, enhances McKibbon's portfolio of 20 hotels and is managed by McKibbon Hospitality, which oversees nearly 100 hotels.

Burak Sezgin Named General Manager for Amrit Ocean Resort

🏝️ On August 25, 2025, in Palm Beach County, Florida, Amrit Ocean Resort appointed Burak Sezgin as general manager. With over 20 years of international luxury resort experience, he previously drove $400 million in revenue and launched 25 restaurants. Amrit, featuring 155 wellness-inspired rooms and a 103,000 sq. ft. spa, integrates five wellness pillars: mindfulness, nutrition, fitness, relaxation, and sleep. Sezgin aims to enhance its status as a global wellness leader.

Fairfield Inn & Suites by Marriott in Calgary, Alberta Reveals Renovation

📅 August 25, 2025, Calgary, Alberta. Fairfield Inn & Suites by Marriott Calgary Downtown at 239 12th Avenue SW completed a major renovation. Ryan Murphy Construction Inc managed construction, with design by Bozena Licensed Interior Design Inc. Enhancements include refurbished guest rooms and public spaces like a new breakfast lounge and fitness center. Located in Victoria Park, the 124-room hotel offers easy access to local landmarks and amenities, featuring free Wi-Fi, breakfast, and a 24/7 market.

2 min

Chipotle Launches Small Group Meal Option

🍽 Michelle Chin and Jerrold Wong join Applebee’s C-suite as Chief Marketing Officer and Chief Operations Officer on September 2 and September 15, respectively. The brand, reporting increased Q2 traffic and sales, aims to enhance guest experience, expand menu innovation, and boost marketing. Chin, with over 20 years in marketing at Starbucks, Godiva, and Unilever, will lead Applebee's marketing strategy. Wong, with hospitality leadership experience, will focus on restaurant performance and growth.

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