Automatic - 10 Minutes News for Hoteliers - Page 68

2 min

Expedia Launches Feature That Turns Reels on Instagram into Bookable Travel Itineraries

📱 Real Time Ordering, Platinum Relations, and National Computer Corporation launched RTO Tableside Order and Pay solutions, integrating with restaurants' Reflection POS systems for direct kitchen communication and on-the-spot payment processing via NETePay Hosted. Utilizing the PAX A77 device, the solutions offer Wi-Fi and 4G connectivity, applicable for multiple service types, such as QSRs, food trucks, and full-service dining. Available now in the U.S. and Canada, it promises increased server productivity and faster table turnover for a monthly subscription fee.

4 min

Bars are finding inspiration in the kitchen and serving culinary cocktails that mirror dishes

🍻 Suwincha "Chacha" Singsuwan, who leads the beverage program at Bangkok Supper Club in New York City, received the Michelin Guide New York 2024 Exceptional Cocktails Award. At the club, cocktails are crafted with kitchen ingredients and leftovers, aiming for sustainability and unique flavors. Examples include the Fish Sauce cocktail and the Beets ‘n’ Cream cocktail. Similar culinary cocktails are found across the U.S., such as Austin's Equipment Room serving the Lady Marmalade, and Houston's Aiko offering the Furusetto. The trend reflects a generational shift towards viewing cocktails as companions to food, leading to lighter, more refreshing drinks that complement dining experiences.

2 min

Cash App Pay Integrates with Domino’s As First-Ever Nationwide Pizza Restaurant Partner

This article was written by Hospitality Technology. Click here to read the original article “Just Google it” is officially outdated advice. Marketers blame AI, algorithms, or platform changes for declining…

2 min

The Hospitality Marketing Crisis You Didn’t See Coming

🔍 SOCi's 2025 Consumer Behavior Index reveals a fragmented search landscape: 83% use traditional engines, social media at 73%, navigation apps 58%, review sites 19%, AI tools 19%. Search impressions dropped 10% year-over-year. Gen Z uses an average of 3.6 platforms before making a purchase. Gartner predicts a 25% drop in search demand by 2026, aligning with SOCi's data trends. Brands are urged to adapt their strategies to remain visible in a multi-platform digital environment.

2 min

Visiting Media Appoints Chad Kimner as SVP of Growth & Operations

🔍 The 2025 Consumer Behavior Index (CBI) by SOCi shows 83% of consumers use search engines, but social media (73%), navigation apps (58%), review sites (19%), and AI tools (19%) diversify searches. Search impressions are down 10% year-over-year. Gen Z averages 3.6 platforms for purchase decisions, favoring platforms like Instagram and TikTok over Google. Gartner predicted a 25% drop in search demand by 2026; SOCi's data confirms the trend. Multi-location brands are urged to adapt strategies for visibility across multiple platforms.

2 min

RTO Offers Order- and Pay-at-the-Table Solutions

This article was written by Hospitality Technology. Click here to read the original article “Just Google it” is officially outdated advice. Marketers blame AI, algorithms, or platform changes for declining…

2 min

Extended Stay America and Grubhub Launch Food Delivery Service Exclusively for Guests

📱 SOCi's 2025 Consumer Behavior Index reveals 83% of consumers use traditional search engines, while 73% utilize social media, 58% navigation apps, and 19% AI tools and review sites for discovery. Gen Z averages 3.6 platforms before purchase decisions, favoring platforms like Instagram and TikTok. Gartner predicted a 25% search demand drop by 2026, with current trends indicating this decline may hit by the year's end. Brands are advised to adapt to multi-platform search strategies to remain visible.

2 min

Lighthouse & BEONx Announce Partnership

🔍 SOCi's 2025 Consumer Behavior Index reveals that while 83% of consumers still use traditional search engines, other platforms like social media (73%), navigation apps (58%), review sites (19%), and AI tools (19%) are diversifying consumer discovery. The data shows a 10% year-over-year decline in search impressions, with Gen Z consumers using an average of 3.6 platforms before making purchase decisions. Gartner predicts a 25% drop in search demand by 2026, aligning with SOCi's findings indicating a similar decline trajectory. Marketers are urged to adapt strategies to remain visible in an increasingly fragmented digital landscape.

2 min

Epson to Showcase Advanced Technology for Simplifying Food Industry Operations at NRA Show 2025

📌 The 2025 Consumer Behavior Index (CBI) by SOCi indicates that 83% of consumers use traditional search engines, but social media (73%), navigation apps (58%), review sites (19%), and AI tools (19%) are diversifying discovery. Search impressions have declined by 10% year-over-year. Gen Z users average 3.6 platforms before purchase decisions and prefer Instagram and TikTok over Google for local searches. Gartner predicts a 25% drop in search demand by 2026, with SOCi's data suggesting this decline is already occurring. Brands are advised to adapt to the fragmented search landscape to maintain visibility.

2 min

Cendyn and Amadeus Report Strong Growth Metrics for U.S. Events

📈 SOCi's 2025 Consumer Behavior Index reveals that while 83% of consumers use traditional search engines, many also utilize social media (73%), navigation apps (58%), review sites (19%), and AI tools (19%) for discovery. Search impressions are down 10% year-over-year, with Gen Z averaging 3.6 platforms before making a purchase. Gartner forecasts a 25% drop in search demand by 2026, and SOCi data indicates the decline is on track. Multi-location brands are encouraged to adapt their marketing strategies to stay visible in a multi-platform digital landscape.

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