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Tony Loeb

2181 posts
Tony Loeb, un expert reconnu de l'industrie hôtelière et du marketing digital, a gravi les échelons de sa carrière, passant de webmaster à Directeur Technique puis co-fondateur de WIHP où il participe à la création Meta I/O. Il a ensuite lancé "Experience", le premier CRM hôtelier mondial, révolutionnant l'expérience client et aidant plus de 4500 hôtels. Actuellement, il innove avec 10minhotel.com, une plateforme et une base de connaissance pour hôteliers, combinant ses passions pour l'hôtellerie et le marketing. Le site propose également un podcast informatif, "10 min pour un hôtelier", démontrant l'engagement continu de Tony pour l'innovation dans l'industrie hôtelière.
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  • 3 min

Orascom’s VIP Touch: An Award-Winning Approach to Guest Experience

🏨 Orascom Hotels Management, leveraging Oracle Hospitality's cloud-based system, has streamlined the guest experience, eliminating 30 redundant workflows and introducing "Experience Ambassadors" for improved check-ins and personal service. This transformation has led to 90% faster processes, 60% reduced call times, 99% quicker rooming list imports, 90% lower external vendor fees, and a 35% increase in Experience Ambassador tips. Positive online reviews have surged, demonstrating a successful balance between guest satisfaction and profitability.
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  • 2 min

Shiji promotes Nikkie Singh to Executive Vice President, Global Operations

📈 Shiji announced the promotion of Nikkie Singh to Executive Vice President, Global Operations on February 3, 2025, in Singapore. Singh has over 20 years of experience and has significantly contributed to Shiji's success in APAC and the Middle East. Her role includes overseeing global service delivery, major accounts, and developing a global support organization. Shiji is preparing to name a new Senior Vice President for APAC and the Middle East. For more details, visit www.shijigroup.com.
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Smoothie King

🥕 Just Salad promotes Jennifer Lally to CMO and hires Mark Berinato as CXO and Stephen Blum as CDO. Lally previously VP of Marketing, led campaigns boosting brand awareness and sales, and comes with 15+ years of experience including as Marketing Director at Nespresso USA. Berinato brings 20+ years of experience from Panera Bread and CAVA, focusing on customer experience and digital transformation. Blum, with 20+ years in real estate and development, to drive Just Salad's growth, aiming for 100 store locations this year.
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Just Salad Reveals New C-SuiteE Executives

🥕 Just Salad has promoted Jennifer Lally to Chief Marketing Officer and appointed Mark Berinato as Chief Experience Officer and Stephen Blum as Chief Development Officer. Lally led brand strategy and local marketing for over 40 new store openings, boosting brand awareness and same-store sales. Berinato, with over 20 years of customer experience expertise, will oversee the in-store and digital guest experience. Blum is tasked with the brand's growth strategy, aiming to reach nearly 100 store locations in the year.
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  • 3 min

FETCH Becomes Preferred Global Supplier for Pay and Order Solutions with Accor

💸 iSeatz's annual report on U.S. travel loyalty, with input from 256 loyalty program decision-makers and 4,341 consumers, reveals 55% of American consumers belong to a travel rewards program, up 8% from 2023. Notably, 47% of brands use customer lifetime value and 43% rely on net promoter score to measure success. However, 62% of consumers experience UX issues with booking, yet only 29% of brands are addressing this. AI usage for travel planning stands at 47% among consumers, with 84% of luxury program members valuing personalization.
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Shake Shack Promotes Steph So to Chief Growth Officer

🏆 iSeatz released its annual U.S. travel loyalty report, drawing insights from surveys of 256 loyalty program decision-makers and 4,341 U.S. consumers, addressing changes in consumer behavior, program design, and technology. Key points include the increasing role of AI and personalization, with 47% of consumers having used AI in travel planning. 55% of Americans are part of travel reward programs, a rise from 2023, and 22% have 3-5 loyalty programs with travel booking capabilities. Brands are focusing on customer lifetime value (47%) and net promoter score (43%) for success metrics. Consumers prioritize savings (44%), yet 62% find booking travel frustrating due to UX issues. High-value groups prefer personalized offers, with 84% of luxury members and 76% of households with children valuing tailored options. The report emphasizes the need for brands to resolve UX issues and adopt advanced travel technology.
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  • 3 min

iSeatz Report: 62% of Consumers Say Travel Loyalty Programs’ User Experience Makes Booking Travel ‘Unnecessarily Difficult’

🏆 iSeatz released its annual U.S. travel loyalty report analyzing behavior, program design, and tech adoption data from 256 decision-makers and 4,341 consumers. Findings show 55% of U.S. consumers are in travel rewards programs, a majority for the first time. Brands now use customer lifetime value (47%) and net promoter score (43%) to measure success. Savings remain the top priority for 44% of consumers, yet 62% find booking experiences frustrating. Only 29% of brands are enhancing user experience, revealing a disconnect. AI use is reported by 47% of consumers, with 45% of brands seeing AI integration as a challenge. Personalization is key, with high demand among luxury members (84%) and households with children (76%). 📥 Download the full 2025 report for more insights.
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