Chip City Cookies Scales Beyond 50 Locations
🍪 Chip City Cookies, founded in 2017, partnered with Square in 2020 to fuel its nationwide expansion from 5 to over 50 stores across nine states. Utilizing Square’s restaurant platform, Chip City optimizes from point-of-sale to loyalty programs, enhancing customer experiences and operational insights. This tech-driven growth strategy helped secure $17.5M in venture capital from Danny Meyer’s Enlightened Hospitality. The brand focuses on innovation with new flavors, social engagements, and rewards, driving significant repeat business.
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