Innovation

💻 Knowlton and Goshow emphasize AI integration's importance in hospitality, stressing a unified data architecture to overcome fragmented systems. Deliberate AI implementation is advocated, with patience in adoption and ensuring proper structures. AI is seen as empowering staff by automating mundane tasks, improving strategy, and enhancing guest focus. Emphasizing data ethics, the recurring question is about vendors using client data for model training. The dialogue centers on evolving with AI while maintaining human-centric operations.

💻 In 2025, Mews achieves 99% uptime using Microsoft Azure's multi-availability zones for resilience and zero downtime during major transitions. Security enhancements include bug bounty programs and Passkeys, resulting in zero phishing. Mews deploys features twice daily, supporting scalability without compromising stability. The platform serves both boutiques and international chains with the same standards. Over 300 engineers ensure systems run seamlessly and are future-ready. Watch episode 34 of Matt Talks for more insights from Ryan Tomlinson.

🎰 Casino resorts relying on Dynamic Rate Engine (DRE) see a 10-12% revenue increase and 20-25% lift in the first year. DRE personalizes pricing by evaluating guest value, such as historical spend and gaming habits, enhancing profitability and guest satisfaction. It automates pricing, reducing manual adjustments and call center volume by 40%. DRE achieves a 6% cash revenue boost and 14% theo increase, leading to a 13% revenue rise. 1 in 3 US casino resorts use DRE.

📈 2025-07-14, UK — Vanshikha Dhar discusses alternatives to StayNTouch for mid-sized hotel chains seeking cloud PMS solutions. These alternatives offer multi-property dashboards and OTA integration, addressing the challenges faced by hotel groups when StayNTouch isn't meeting their needs. This article is a part of the Hotelogix Blog, focusing on hospitality tips and trends.

📈 Hybrid Revenue Management combines AI and human insight for superior outcomes. Key features include pre-emptive event insights and manual price adjustments to leverage local expertise and real-time control. This dynamic approach, exemplified by platforms like Atomize, transitions hospitality from rigid models to flexible, context-aware pricing strategies, empowering revenue leaders. Embracing this model enhances competitiveness by balancing automation with human intervention, optimizing revenue, and improving guest interactions through advanced AI capabilities.

📈 Dr. Rik van Leeuwen’s research at Ireckonu, involving a North American hotel chain, identifies a 75% churn risk threshold. Reacting with a 20% discount email boosts rebooking rates. The study applies a BG/NBD model and reinforcement learning, focusing on transparent, actionable retention strategies. Ireckonu plans to integrate these insights into its offerings, transforming AI’s role in hospitality. Dr. van Leeuwen emphasizes actionable AI in his PhD research, supported by Ireckonu, to enhance guest loyalty.

🚪 Hospitality cloud provider Mews expands its Digital Key solution to integrate with Salto smart locking technology. This update allows hotels using Salto's access system to offer keyless entry via mobile devices. Matt Welle, CEO of Mews, highlights operational efficiency and guest satisfaction benefits. Nora Urquiza from Salto Systems emphasizes the commitment to a seamless digital experience. This integration addresses the rising standard of digital room entry in the hospitality industry.

🛍 Sona, a workforce management software firm, has launched the first agentic AI platform for hospitality operators. The software features thousands of autonomous agents, acting as digital employees, which analyze data patterns to provide real-time insights. These agents assist in various tasks like approving leave and updating schedules. Ben Dixon, Sona's CTO, highlights this innovation as the first of its kind, enhancing decision-making and optimizing operations across hospitality businesses.

📰 Marketing platform Sojern partners with PubMatic to enhance targeted advertising. Agencies and advertisers can now utilize Sojern's real-time travel data insights with PubMatic's inventory, offering precise and privacy-compliant targeting. This collaboration employs a multi-ID approach for creating personalized campaigns using Sojern's travel segments and premium inventory. Curation optimizes in real-time, improving transparency and performance, while maintaining privacy and brand safety, according to Josh Beckwith of Sojern and Mark Williams of PubMatic.