Innovation

💻 Shiji, a leading hospitality tech company, launched Infrasys POS at Pan Pacific London on September 11, 2025. This rollout, involving 8 outlets, 11 workstations, and 19 tablets, marked the first European implementation for Pan Pacific Hotels Group. Infrasys POS, already active in 24 locations across Asia and Africa, supports diverse operations from fine dining to in-room service. This cloud-based solution aligns with Pan Pacific’s global strategy, offering scalability and real-time data for enhanced guest services.

📚 German-based GIATA acquires SMARTSEER, an AI decisioning platform, in 2023. SMARTSEER, previously sold to dnata Travel in 2018 and closed in 2023, was relaunched by Andy Owen Jones, Melanie Sickenberger, and Stefan Henss. GIATA aims to enhance personalized travel experiences. The acquisition keeps SMARTSEER independent within the group. Integration is seamless, with growth focused on product, technology, and innovation, not sales or marketing. The merger intends to offer a personalized traveler experience.

🌏 WeRoad, Europe’s fastest-growing adventure travel company, offers over 300 itineraries to global destinations as part of its new trade partnership program. Active since March 2025, the initiative targets the rise in solo travel and bookings by Millennials and Gen Z. In the UK, agent bookings by 18-24-year-olds doubled from 26% in 2019 to 48% in 2024. WeRoad partners, including Bluvacanze, Tourhub, and Arrival Travel, benefit from competitive commissions, bundled offers, and incentives.

🌐 Forward, part of lastminute.com, has launched a new creative production division enhancing its end-to-end travel industry services. This expansion integrates their media and insights strategies, aiming to combat fragmented strategies and improve campaign consistency. Creativity drives 50% of campaign success, prompting 65% of marketers to focus more on quality. Forward's team includes creatives and digital producers, supported by external filmmakers, working with clients like the Abu Dhabi Tourism Board and American Express to deliver data-driven advertising solutions.

🗺 Global travel tech company Sabre partners with Travelin.Ai to enhance booking experiences. Sabre's Lodging AI, analyzing properties and preferences, boosts hotel bookings by up to 14%. The collaboration targets a $1 trillion market, enhancing revenue and duty of care. Travelin.Ai's platform blends business and leisure bookings, offering quick onboarding and split-payment tech. The launch spans the UK, Nordics, US, Australia, and Germany, strengthening TMCs' commercial success.

💸 Review the top 10 point-of-sale tools in 2025 for mid-size and luxury hotels. What? Optimize billing and guest services. When? September 2025. Who? Written by Vanshikha Dhar. How? By evaluating systems tailored for hotel needs. Where? Published on Hotelogix Blog. Why? Enhance operational efficiency in hospitality. Key fact: The guide comprehensively analyzes systems to facilitate improved guest interactions and streamlined operations.

📱 Who? The Hotels Network (THN) and hotels using their services. When? Current market trends. Where? Global hotels. What? THN offers free 1GB eSIM data for direct bookings to boost hotel revenue and guest satisfaction. How? Guests download the eSIM, gaining instant local connectivity without SIM cards or roaming fees. Why? To outperform OTAs, enhance traveler experience, and strengthen loyalty with zero additional costs to hoteliers.

5-star Tuscan retreat adopts advanced revenue management system to drive profitability, enhance operational efficiency, and future-proof its luxury positioning TUSCANY, ITALY – September 10, 2025 – IDeaS, a SAS company and…

TikTok Go and Hospitality 🌍 TikTok Go, launched in partnership with Booking.com, allows hotel bookings directly within TikTok. As of August 2025, it's active in the US, Indonesia, and Japan, with plans to expand over 12-18 months. Hotels pay a commission of 10-25% per booking, similar to Booking.com. TikTok Go is reshaping hospitality with integrated storytelling and booking, shifting discovery from traditional OTAs to TikTok's creative content.

📊 GuestRevu has introduced AI Analytics, enhancing its feedback platform to help hoteliers. This tool distills thousands of comments into actionable insights, surfaces themes, detects emotions, and provides click-through context for detailed analysis. Features include trend tracking and service ticket creation. Early users, like David Scott from Hotel Folk, appreciate its ability to summarize weekly or monthly reviews. Available now as an add-on, this follows the launch of their AI Management Responses tool for quick, on-brand replies.