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Marketing

407 posts

[[ 13 ]]

Revolut and Booking.com team up on travel payments

  • Automatic
  • 17 November 2025
💳 Nov 17, 2025, Revolut partners with Booking.com to enable payments via Revolut Pay for accommodations and soon flights and cars. This collaboration offers faster checkouts, biometric security, and enhanced loyalty rewards with a temporary 10x RevPoints promotion. Around 9 million Revolut users already use Booking.com. Nearly 2 million are monthly active Revolut Pay users, making Booking.com Revolut's largest travel partner. Additionally, Booking.com adopts Revolut Business for operations, solidifying their B2B relationship.
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Tripadvisor shifts toward a new core

  • Automatic
  • 17 November 2025
📈 Nov 17, 2025: Tripadvisor is at a pivotal moment as Viator and TheFork—now contributing half of its revenue—drive growth. Viator has surpassed a GMV of over $4 billion, nearing $1 billion in revenue. TheFork boasts a network of over 30,000 restaurants. Management is focusing on these assets, expecting ~$85 million in cost synergies and improved EBITDA margins from 2026, signaling a shift from its traditional referral model.
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Expedia sharpens its hotel pitch as OTAs diverge on strategy

  • Automatic
  • 13 November 2025
📈 Nov 13, 2025: Expedia repositions as a "demand generator" at a London event, aiming to enhance hotel visibility. OTAs are diverging, with strategies affecting hotel margins. Technology, APIs, and partner tools are critical. Growth slows, costs rise, and AI-driven searches challenge OTA visibility. Expedia focuses on transparency and incremental demand, differing from others pursuing loyalty and fintech. Over the next 12–18 months, hotels must rethink their strategies to navigate these changes.
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  • 2 min

Wyndham Rewards Announces Collaboration With Beverly D’Angelo as Part of Wyndham Rewards Campaign

  • LODGING Staff
  • 12 November 2025
💰 Beverly D’Angelo teams up with Wyndham to offer a special campaign for Wyndham Rewards members. From now until December 31, members can receive a complimentary, one-level status upgrade. Wyndham Rewards features four membership levels: Blue, Gold, Platinum, and Diamond. Each level offers increasing benefits, including additional points per stay and perks like late checkout and suite upgrades. This initiative aims to enhance travel experiences during the busy holiday season.
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  • 3 min

Altamarea Group Retains Influence Society to Lead Web Strategy for New York Times-Starred Ai Fiori

  • 10minhotel
  • 12 November 2025
Building on the creative success of Marea Beverly Hills, the hospitality group deepens its collaboration with the digital agency to enhance discoverability for its Manhattan restaurant. Influence Society, the design-driven…
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ChatGPT ads are coming – and they won’t look like Google Ads

  • Automatic
  • 12 November 2025
📰 Nov 12, 2025, OpenAI's CEO Sam Altman plans a new advertising model for ChatGPT, contrasting Google Ads. Instead of “pay-to-play” methods, ChatGPT will prioritize user trust by earning commissions only when users act on genuinely helpful recommendations. The model supports transparent commissions from actions like booking hotels, aligning incentives with user benefits. Advertising isn't OpenAI’s main revenue focus, but a trust-based model could redefine online ads.
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  • 2 min

Hotel Marketing Checklist and Tips for Pre-Opening Success

  • Suzanne1
  • 11 November 2025
📍 Know your hotel’s unique selling points like luxury or sustainability. Understand your ideal customer’s lifestyle to personalize marketing. Innovate by offering unique experiences. Build brand awareness months before opening through social media and PR. Use pre-opening offers to create urgency. These strategies help differentiate your hotel and attract the right guests for a successful launch.
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  • 2 min

Loveholidays hosts first Partner…

  • Travel Weekly Group Ltd
  • 11 November 2025
🏨 More than 300 partners attended loveholidays' inaugural Partner Appreciation Awards at the Marriott Hotel Grosvenor Square, London. The event unveiled the Most Loved Hotel Awards, based on 215,000 reviews over 12 months. Over 1,000 hotels in 40 destinations were honored as Most Loved in Destination, and 275 hotels received the Most Loved Worldwide accolade, achieving a 4.5/5 customer rating. Special Recognition Awards were presented to 38 partners. Enhanced visibility on loveholidays' platform will benefit award-winning properties.
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Expedia’s travel agency business surges past $3 billion in 2025

  • Automatic
  • 10 November 2025
🛫 Nov 10, 2025: Expedia Group's B2B segment saw a 26% annual increase in Q3 travel agency bookings. Total annual volumes exceeded $3 billion, driven by the Travel Agent Affiliate Program (TAAP). Q3 gross bookings rose 12%, with revenue up 9% to $4.41 billion and operating income increasing 36%. Hotel bookings grew 15%, bolstered by global demand. Expedia enhances TAAP with new tools and loyalty programs, supporting travel agents in a competitive market.
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  • 1 min

OpenAI just added Tripadvisor to its App SDK, deepening the hold intermediaries have on future consumer-facing channels. Hotels need to wake up. Turn off onward distribution to these AI pipelines and… | Brad Brewer

  • Brad Brewer
  • 7 November 2025
💻 OpenAI integrated Tripadvisor into its App SDK, potentially amplifying intermediaries' influence on consumer channels. Hotels should reconsider reliance on these AI pipelines. The call is for the hospitality sector to cease this dependency, similar to halting paid reliance on Google, to reclaim control. There's a push to keep the trillion-dollar travel industry transparent and fair, as current trends resemble a facade where creators are sidelined, and the industry becomes commoditized.
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