Marketing

STAAH SwiftBook’s integration with Google booking links is driving more direct revenue for thousands of properties around the world. We all know how guests book today: they Google it. Whether…

To reach these goals, Koko Global Hospitality engaged D-EDGE as its digital marketing partner, launching a data-driven campaign designed to improve online visibility, re-engage interested users, and streamline the booking…

This article was written by Phocuswright. Click here to read the original article 3. As a resource, OTAs are surpassing general search. 4. Though its use remains largely experimental, generative…

Think beyond clicks; the real marketing magic to grow your direct bookings may be happening in private conversations you’ll never see Jun 11, 2025 In today’s hospitality marketing, traditional tracking…

It’s not TV. It’s HBO. And it’s proven to be a windfall for one luxury hotel company.   Earlier this year, visits to Four Seasons Resort Koh Samui’s website skyrocketed 596%…

With STAAH’s booking engine and Get Google, Hotel Royal Hoi An in Vietnam turned things around—now more than half their bookings come direct! Nestled in the heart of Vietnam’s cultural…

𝐃𝐞𝐚𝐫 𝐁𝐨𝐮𝐭𝐢𝐪𝐮𝐞 𝐇𝐨𝐭𝐞𝐥 𝐆𝐌. 𝐈 𝐊𝐧𝐨𝐰 𝐘𝐨𝐮’𝐫𝐞 𝐖𝐞𝐚𝐫𝐢𝐧𝐠 12 𝐇𝐚𝐭𝐬 𝐑𝐢𝐠𝐡𝐭 𝐍𝐨𝐰. Guest experience. Staffing. Maintenance. Last-minute group inquiries. Social media. Revenue management. And somewhere in that long list… Your…

Brands today have to balance competing needs: more digital content to drive engagement, but also more consistency to drive long-term effectiveness. Marketers today face a dilemma. They’re caught between two…